Business Development Manager（India）

Liferiver Bio-Tech Corp.; Visakhapatnam; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Liferiver Bio-Tech Corp. seeks an experienced Business Development Manager to independently lead the full-scale commercial development, channel partner management and market expansion of our IVD and molecular diagnostics business in India.

The role requires deep IVD and diagnostics expertise, strong distributor networks across India, and ability to drive market access, pricing, and hospital partnerships. Based in India with senior leadership exposure. Fluency in English essential.

Responsibilities

• Develop and execute customized commercial strategies and channel roadmaps for the India market across domestic IVD and molecular diagnostics.
• Identify, evaluate and manage regional distributors and sub-distributors to build a high-performing channel system.
• Assess local distributors for registration, import licenses, tender access, hospital coverage, after-sales service, logistics and financial stability.
• Build long-term partnerships with government hospital networks, private hospital chains, healthcare groups and labs.
• Coordinate market access and regulatory activities: product registration, pricing approvals and policy adaptation.
• Formulate India-specific commercial plans: pricing, distributor tiering, targets and promotions.
• Promote early clinical evaluation and establish core reference hospitals and pilot collaborations.
• Monitor competitors and market dynamics to refine regional strategies.
• Manage full-cycle sales pipeline, tender tracking and risk controls for India operations.
• Represent the company at national/regional events and drive brand promotion and key negotiations.
• Provide data-driven India market analyses and strategic recommendations to HQ.

Job description

1.Company Overview

1）We are a fast-growing molecular diagnostics company headquartered in Shanghai, with established international business presence across the US, Japan and Singapore. Currently, we are seeking an experienced Business Development Manager to independently lead the full-scale commercial development, channel partner management and market expansion of our IVD and molecular diagnostics business in the India market.

2）Ideal Candidate: The ideal candidate will possess rich industry experience in IVD, molecular diagnostics, PCR technology and laboratory diagnostics, with solid capabilities in distributor management and tender project support. Candidates with mature India healthcare channel resources and existing connections with local diagnostic distributors, hospitals, reference laboratories, healthcare groups and industry KOLs will be highly prioritized.

2. Work Location：

New Delhi, India; Mumbai

3. Language Requirement

Fluent in English (mandatory for daily business communication and cross-regional collaboration)

4. Work Experience：

5–12 years of working experience in the IVD, clinical diagnostics or medical device industry, with dedicated India market operation experience preferred

5. Job Responsibilities

• 1. Develop and execute customized commercial strategies and channel development roadmaps for the India market. Focus on penetrating the domestic IVD market and achieving continuous business growth in core tier-1 and tier-2 regional markets across India.
• 2. Identify, evaluate, develop and manage high-quality IVD and molecular diagnostics channel partners, including regional distributors and sub-distributors across major states and key commercial regions of India, to build a stable and high-performing channel system.
• 3. Conduct comprehensive capability assessment of local distributors, covering Indian drug registration procedures, import license application, state-level tender qualification access, public and private hospital coverage capabilities, after-sales service systems, logistics and distribution capacity, as well as operational and financial stability.
• 4. Establish and maintain long-term strategic partnerships with national and state-level government hospital networks, private hospital chains, professional healthcare groups, government testing laboratories, regional reference diagnostic labs, industry KOLs, hospital procurement teams and government healthcare procurement stakeholders in India.
• 5. Oversee end-to-end market access and regulatory coordination in India, including central and state-level regulatory compliance, product registration and renewal, pricing approval, and continuous business adjustment to adapt to local healthcare policies and market changes.
• 6. Formulate localized commercial operation plans for India business, including market-oriented product positioning, competitive pricing strategies, tiered distributor channel management mechanisms, annual sales targets and market penetration goals, as well as targeted domestic promotion and clinical education activities.
• 7. Promote early-stage clinical evaluation and local application of the company’s products, develop core reference hospital customers, launch pilot cooperation projects with top Indian medical institutions, and explore high-value strategic key account opportunities nationwide.
• 8. Continuously monitor and analyze the operational strategies, product layouts and market dynamics of mainstream global and local diagnostic enterprises in the India market, summarize competitive insights, and support the formulation of the company’s differentiated market strategies.
• 9. Manage the full-cycle sales pipeline of India business, complete distributor sales forecasting, track central and state government tender opportunities, control local commercial and policy risks, and ensure the steady progress and delivery of key projects in all regions of India.
• 10. Serve as the official company representative for the India market, attend national and regional medical conferences, partner summits, healthcare exhibitions and academic events, and carry out brand promotion and key client business negotiation and maintenance.
• 11. Compile regular in-depth India market analysis reports, update local competitive dynamics, summarize channel and customer feedback, and provide data-driven professional commercial development suggestions to global and regional headquarters.

6. Why Join Us

• 1. Unique opportunity to independently take charge of the full-process market development and business scaling of the India market for an innovative molecular diagnostics enterprise.
• 2. High-impact core position with direct communication and exposure to global management teams, bringing outstanding career development opportunities.
• 3. Enjoy an entrepreneurial and flexible working environment, supported by the company’s strong product R&D, manufacturing and global expansion capabilities.
• 4. Rare opportunity to build a fully localized, scalable and sustainable commercial and distribution network in India from the ground up.