Branch Manager - Multilpe locations

Ujjivan Small Finance Bank

Lucknow

On-site

INR 900,000 - 1,300,000

Full time

3 days ago
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Job summary

Ujjivan Small Finance Bank Ltd. in Lucknow seeks a Branch Manager for the Branch Banking team. You will drive liabilities growth, ensure exceptional customer service, and manage branch operations with a proactive sales mindset.

The ideal candidate has 7–12 years in core banking sales, 1–2 years as a Branch Manager, and a commerce/economics background. You will lead a 5–7 staff team and may travel as required.

Qualifications

  • Graduate in Commerce/Business/Economics or related subjects. PGDM/ MBA from a Tier 2 or 3 college preferred.
  • 7–12 years of experience in core banking sales.
  • Branch Manager experience of 1–2 years preferred.

Responsibilities

  • Drive branch liabilities targets and overall business growth.
  • Deliver exceptional customer service and foster a proactive sales environment.
  • Ensure compliant operations, KYC/AML adherence and audit readiness.
  • Oversee cash management and branch operations; manage 5–7 staff.
  • Lead cross-sell initiatives and coordinate with product/marketing teams.
  • Cascade targets to staff and monitor performance through reviews.

Skills

Sales & marketing
Team management
Customer focus
Product knowledge
Travel readiness

Education

Commerce/Business/Economics background
PGDM/MBA (Tier 2/3 college)

Tools

Core banking systems

Job description

Job Description:

JOB TITLE : Branch Manager

GRADE : CM

DEPARTMENT : Branch Banking

LOCATION : Branch

SUB-DEPARTMENT : TYPE OF POSITION : Full-time

REPORTS TO : Cluster Head/Regional Head – Branch Banking

REPORTING INTO
Direct Reporting
  • RM
  • BDE/AAM/AM
Dotted line reporting
  • BOO/BOSM
ROLE PURPOSE & OBJECTIVE
  • This role is responsible for driving the entire business targets for liabilities assigned to the branch; Manage exceptional customer service, proactive sales environment and efficient branch operations, while adhering to regulations/compliance requirements; Focus on retaining existing customers, increasing the customer base and cross-selling Ujjivan’s products and services; Oversee branch operations, cash management and service quality; work closely with product and marketing teams to drive campaigns at their branches.
  • The incumbent monitors daily performance of branch staff and manages a team of 5 to 7 employees.
  • This role is applicable only to Gold & Silver Branches.
SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
  • Entire liability target for the branch
  • CASA Book – as per the branch
  • TASC Book – as per the branch
  • BB-FIG Book – as per the branch
  • Segment wise book (NR, Senior Citizen, HNI etc) – as per the branch
  • Number target for all the respective products.
  • CA
  • SA
  • TASC
  • Snr Citizen
  • HNI
  • NR
KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business
  • Implement branch specific marketing & communication strategies to continuously strengthen the Ujjivan brand.
  • This role is responsible for driving the entire business targets for liabilities assigned to the branch.
  • Manage exceptional customer service, proactive sales environment and efficient branch operations, while adhering to regulations/compliance requirements
  • Focus on retaining existing customers, increasing the customer base and cross-selling Ujjivan’s products and services
  • Oversee branch operations, cash management and service quality; work closely with product and marketing teams to drive campaigns at their branches.
  • Monitor daily performance of branch staff.
  • To manage a team of 5 to 7 employees.
  • Cascade targets the branch targets to the respective staffs and ensure achievement is tracked through periodic reviews.
  • Ensure all deferrals taken are cleared within the specific period.
  • Monitor the overall portfolio of the branch; ensure adherence to compliance and regulatory norms are met.
Customers
  • Ensure customers are educated about all products/services offered by Ujjivan
  • Ensure courteous customer service is offered to customers by the branch staff
  • Reduce customer attrition by guiding CCR(s) on exit interviews, customer engagement programs etc.
  • Lead customer connect initiatives in the branch vicinity
Internal Process
  • Oversee and ensure efficiency in branch/ATM operations through adherence to TAT for various internal and customer end processes; drive utilization of alternate channels
  • Ensure compliance with banking guidelines, quality framework and audit requirements; ensure speedy resolution of any audit observations and take necessary steps to prevent recurrence,
  • ensure compliance with Know Your Customer (KYC), Anti- Money Laundering (AML), audit and other regulations & applicable laws in the branch
  • Monitor, control & minimize all expenses in the Branch, such as telephone, consumption of stationery, computer consumables, electricity and other overheads without sacrificing quality
  • Oversee accurate cash management and tallying of accounts in the system through the Cashier
  • Accountable for branch safety including security of cash/vault etc.
Learning & Performance
  • Ensure that all members of the Branch staff are up to date on all relevant circulars and all products/services offered in the Branch
  • Ensure adherence to training man-days/ mandatory training programs for self and reportees
  • Ensure goal-setting, mid-year review and annual appraisal process within specified timelines for self and reportees
  • Monitor performance of staff against defined goals/metrics and take corrective action wherever required; undertake disciplinary and attendance monitoring for liabilities sales team and branch operations team
  • Coordinate with state HR on people related matters; support branch activities to foster teamwork and continuously make Ujjivan a great place to work
  • Ensure coordination between staff of different teams, to build a collaborative spirit and shared sense of purpose (which could also enable cross-sell and overall target achievement)
MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
Qualifications
  • Graduate in Commerce/Business/Economics or related subjects. PGDM/ MBA from a Tier 2 or 3 college preferred
Experience
  • Should have overall experience of 7-12 Years in core banking sales with good knowledge of banking products and regulatory requirements in banking/micro-finance.
  • Should have worked as a Branch Manager for at least 1-2 years.
Functional Skills
  • Sales & marketing skills – across multiple products.
  • Should have managed a deposit book of 25 to 75 Cr.
  • Knowledge on liabilities products & unsecured loans products
  • Knowledge of basic accounting and finance administration
  • Analytical skills
  • Process & Compliance Orientation: Knowledgeable on KYC norms/guidelines for liabilities & unsecured loans
Behavioral Skills
  • Managing Customer Relations and excellent service orientation and relationship management skills
  • Communication Skills - fluent in the local language & English
  • Ability to manage teams and drive performance. Should have managed a team of 7 to 15 staff.
  • Achievement/Performance oriented
  • Product knowledge
  • Training Skills
  • Willingness to travel & relocation as per business requirements and career opportunities
Competencies
  • Planning and Organizing
  • Customer Focus
  • Managing Relationships
  • Driving Execution
  • Collaborating
  • Coaching
  • Business Acumen
  • Influencing
KEY INTERACTIONS
EXTERNAL
  • Regional Product & Marketing team
  • State HR
  • Cluster Operations Excellence Manager
  • Regional Service Quality
  • Regional Admin & Infra
  • SPOC - ATM
  • Regional Audit Manager
  • Cash management agencies
  • BC Agents
  • Civil/Electrical infra vendors
  • ATM vendors
  • SLBC
  • Other banks in vicinity
  • Community forums

PREPARED BY: Priyanka Pal

DATE: 14-02-2024

REVIEWED BY: Jyothi Mohan

DATE: 15-02-2024

LAST UPDATED BY: TM Team

DATE: 17-02-2024

Requirements:

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