Assistant Manager- Sales & Services

Malabar Group; Indore District; On-site; INR 250,000 - 400,000; Full time

Job summary

Malabar Group in Indore region seeks a Store Sales executive to supervise daily store operations, drive sales, manage stock and ensure quality customer experiences. The role involves coordinating with the Sales Manager, guiding the sales team, and executing promotions.

The position emphasizes customer engagement, product knowledge, and adherence to merchandising and security practices. A proactive leader will ensure targets are met and customers are delighted by the Malabar Promises.

Responsibilities

• Assist Sales Manager in supervising sales sections and guide daily store operations.
• Achieve sales targets and recommend solutions to enhance store profit.
• Coordinate daily customer service operations including orders and payments.
• Participate in managers meetings and implement decisions.
• Check gold quality by manual testing and with a karat analyser.
• Calculate and share estimates during sales.
• Handle end-to-end bill transactions for D2D scenarios.
• Communicate Malabar Promises, product details and offers to customers.
• Greet customers and understand requirements, offering product information.
• Drive sales through customer engagement and suggestive selling.
• Provide accurate product information to ensure customer delight.
• Follow customer experience guidelines for differentiated service.
• Close deals and address queries with solutions.
• Interact with customers to build relationships and generate leads.
• Maintain communication and share customer feedback with the sales manager.
• Maintain stock quality and presentability at the counter.
• Monitor stock movement from safe to floor and perform stock tallies.
• Oversee inventory levels and advise replenishment.
• Order products via OMS and ensure safe delivery per planogram.
• Ensure jewellery safety and report theft or malpractices.
• Ensure adequate equipment and supplies at sales counters.
• Manage merchandising for the assigned section and maintain standards.
• Assist in researching products to update store merch.
• Monitor store ambience per Visual Merchandising guidelines.
• Participate in product launches and promotions.
• Support in-store events and report retail data analysis.
• Meet wedding customers and CRM leads to generate leads.
• Motivate sales staff to deliver excellent service and meet targets.
• Evaluate performance and conduct reviews.
• Deploy staff to sections based on strength and ensure coverage.
• Observe staff behavior and correct misbehavior.
• Ensure grooming guidelines are followed for uniformity.
• Provide on-site product and sales training per HR guidelines.
• Identify growth opportunities for self and team.
• Complete performance appraisals on time.
• Handle training needs analysis and mandatory trainings.
• Impart on-the-job training to sales staff.

Job description

Functional Responsibilities-:

• Assist Sales Manager in the supervision of sales sections & guide sales team for daily store operations to ensure effectiveness and provide support in implementing strategies to attract customers.
• Responsible to achieve the sales target for the assigned section and recommend solutions to enhance store’s profit.
• Coordinate daily customer service operations (e.g., sales processes, orders & payments) and assist in tracking the progress of weekly, monthly, quarterly and annual targets.
• Participate regularly in the Managers meeting and ensure the implementation & execution of decisions made.
• Check the quality of gold by manual testing and also with the help of gold check karat analyser.
• Calculate and share the estimates upon making the sale.
• Perform end to end activities of bill transaction for D2D (Dealer to Dealer) in cases of Advance, exhibition etc. where transactions take place between showrooms.
• Ensure the assigned team is communicating Malabar Promises, product details (e.g., product name, features, making charge, stone charge, etc.) and offers to ensure customer delight in each sale.

Sales and Customer-:

• Greet and receive customers in a welcoming manner, engage with them to understand their requirements and advise customers by providing information on products.
• Drive sales through the engagement of customers and influence their buying decision through suggestive selling by building their confidence.
• Provide excellent customer service & accurate product information (e.g., product name, features, making charge, stone charge etc.) to ensure customer delight in each sale.
• Execute all customer experience guidelines and protocols that are set by the Retail leadership in order to provide a differentiated level of service.
• Close deals, understand & handle queries and complaints of the customer and address with the right solution.
• Interact with customers to build relationships and leverage the same to generate leads for the store.
• Maintain effective communication throughout the store and communicate customer experiences and feedback to the sales manager.

Stock -:

• Maintain the quality and freshness of the existing stock in order to maintain stock presentability at the appropriate counter.
• Monitor the movement of stock of one’s section from the safe to the floor, and vice versa as well as the stock tallying in the system in order to adhere to the security guidelines.
• Oversee inventory levels of the section that is assigned in order to advise the Sales Manager on products that need to be replenished; Co-ordinate aged/dead stock redistribution among stores in order to maximize inventory turnover.
• Handle the activities that involve ordering of products via OMS and receiving of the products in compliance with the planogram and safety protocols.
• Ensure safety of jewellery displayed by monitoring and guiding sales staffs and communicate any potential theft/damage/malpractices promptly to the superiors.
• Ensure adequate no: of equipment’s, supplies in the sales counters (Weighing machines, calculators, estimates, other tools).

Merchandising-:

• Manage merchandising activities for the assigned section (e.g., providing suggestions on assortment mix, planogram, movement of aged/dead stock, etc.) and support in maintaining appropriate merchandising standards throughout the store.
• Assist in researching emerging products and use information to update the store’s merchandise.

Marketing-:

• Regularly monitor the store ambience so that it is adheres to the Visual Merchandising guidelines
• Participate in all product launches and promotions in the Store.
• Support the in-store Marketing team in event management in order to engage the target audience and proper delivery of the messaging of the event.
• Assist in creating reports, analyse and interpret retail data, like revenues, expenses and competition.
• Meet wedding customers & other potential customers from the CRM database /showroom leads in order to generate leads.

Employee Management-:

• Motivate sales staff to deliver excellent customer service, improve their efficiency, and meet sales targets.
• Assist in evaluating employee performance, conduct periodic reviews and annual appraisal for providing proper feedback to staff.
• Optimally deploy staff in the respective section based on the available staff strength and ensure the presence of sufficient employees in the sales counter.
• Observe the behavior of sales executives with the customers and in case of any misbehavior, give instructions and advise to behave properly.
• Monitor whether the staff within one’s sub section is following the grooming guidelines as set by the retail leadership in order to maintain uniformity.
• Act as a guide to the sales staff in the respective section by implementing on-site product and sales training activities, in line with guidelines from HR.

People development-:

• Continuously strive for self-development & team development by actively identifying opportunities for growth.
• Ensure adherence to timelines for completion of performance appraisal for self & team.
• Take overall responsibility for the training need analysis and completion of mandatory training programs/certifications for self & team.
• Impart on the job training to the sales staffs assigned to him for their skill development.