Assistant Manager, Brand

Jones Lang LaSalle Incorporated; India; On-site; INR 1,800,000 - 2,600,000; Full time

Benefits offered by this job

On-site cafeteria

Transport facility

Job summary

Jones Lang LaSalle Incorporated (JLL) is seeking an Assistant Manager, Brand in Gurugram to transform our Brand Measurement programme into strategic insights that drive business decisions. The role focuses on monitoring key metrics, linking shifts to events, and presenting data-driven implications to stakeholders.

You will develop dashboards using Power BI, Tableau or Looker Studio, enable insights across markets, and support brand growth with strong analytics, 10+ years of experience, and

Qualifications

• 10+ years of experience in marketing analytics & market research.
• Strong analytics and insights foundation with data-driven storytelling.
• Familiarity with Power BI, Tableau and Looker Studio for dashboards.
• Proficiency in SQL, Python and R for data handling.
• Excellent communication and ability to present insights to diverse audiences.

Responsibilities

• Data integration from multiple sources to create a comprehensive brand view.
• Define and monitor brand health metrics across markets.
• Build and maintain interactive dashboards with Power BI/Tableau/Looker Studio.
• Generate regular insights reports and actionable marketing recommendations.
• Forecast trends and provide strategic brand guidance to stakeholders.
• Translate complex data into clear narratives for executive audiences.

Skills

Data manipulation

Statistical analysis

Power BI

Tableau

Looker Studio

SQL

Python

R

Communication skills

Education

Bachelor's degree in Marketing/Analytics/Business

Tools

Power BI

Tableau

Looker Studio

SQL

Python

R

Job description

JLL empowers you to shape a brighter way. Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

Job Title: Assistant Manager, Brand Experience: 10 years+ Location: Gurugram Position type: Full time Timing: 1pm – 10pm (IST)

About the Role

We’re seeking an Assistant Manager, Brand, as an individual contributor role to join our marketing team to transform our Brand Measurement programme into strategic insights that drive business decisions. The ideal candidate should have a strong analytics and insights foundation, with familiarity of the main tools in use at JLL. You will be responsible for monitoring global key brand health metrics of JLL and reporting the shifts seen in these metrics and linking to certain events that would have sparked these shifts. You’ll use data analysis techniques to provide insights to your brand stakeholder by studying the brand dashboard that tracks key metrics such as customer sentiment, brand awareness, market share, and competitive landscape. You should be articulate and a good communicator so that you are able to translate the data into key insights. These insights will inform strategic marketing and brand decisions that will be fundamental to ensure brand success and business growth for JLL in all its priority markets.

Key Responsibilities

• Data Integration
  • Gather data from various sources including digital, offline, independent studies and surveys and amalgamate into findings and insights for marketing and business consumptions and decision making
  • Create a comprehensive view of brand perception
• Metric Analysis for JLL and competition in key markets
  • Define and calculate relevant brand health metrics
  • Identify patterns and trends in brand health data over time
  • Conduct competitive analysis to track competitor brand performance
• Data Visualization
  • Build and maintain an interactive dashboard using data visualization tools
  • Present key brand health metrics clearly and effectively to stakeholders
  • Develop comprehensive brand performance reports and dashboards using Power BI, Tableau, or Looker Studio to track brand health metrics, awareness, perception, and competitive positioning
• Reporting and Insights
  • Generate regular Insights and presentations to communicate brand health insights
  • Provide actionable recommendations for brand strategy adjustments
  • Present complex data insights to diverse audiences
• Trend Analysis and Forecasting
  • Analyze brand performance data and predict future trends
  • Identify opportunities and potential threats in the market

Sounds like you?

To apply, you need to be: Great communication skills 10+ years of experience in marketing analytics & market research A team player and should be able to work in a global multi layered, matrixed organisation Strong proficiency in data manipulation, statistical analysis, and data mining techniques Experience with tools like SQL, Python, and R Knowledge of digital marketing platforms and their data (Adobe/Google Analytics, social media analytics tools like Sprout Social, LinkedIn ads, Meta Business Suite and other paid media platforms) Understanding of how digital marketing metrics (impressions, reach, engagement, conversions) connect to brand outcomes Proficiency in data visualization and reporting tools (Power BI, Tableau, or Looker Studio) Experience analyzing brand tracking studies, market research, and consumer insights Solid analytical skills with ability to work with data in MS Office (particularly Excel with pivot tables, formulas, and basic data manipulation) Understanding of marketing funnel metrics and how brand activities drive business outcomes across digital and traditional channels Strong business acumen with ability to connect brand performance to commercial results Excellent storytelling and presentation skills to communicate insights to diverse audiences Experience synthesizing qualitative and quantitative data into cohesive narratives Familiarity with web analytics platforms, social listening tools, and CRM systems Critical thinking skills to interpret data within a marketing context Ability to work independently and as part of a team

What we can do for you:

At JLL, we make sure that you become the best version of yourself by helping you realize your full potential in an entrepreneurial and inclusive work environment. We will empower your ambitions through our dedicated Total Rewards Program, competitive pay, and benefits package.

Location: On-site –Gurugram, HR Scheduled Weekly Hours: 40

Job Tags: JBS

For additional details please see our career site pages for each country. Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at [e-mail]. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page.

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely. For more information about how JLL processes your personal data, please view our Candidate Privacy Statement. For additional details please see our career site pages for each country.

At JLL, we harness the power of artificial intelligence (AI) to efficiently accelerate meaningful connections between candidates and opportunities. Using AI capabilities, we analyze your application for relevant skills, experiences, and qualifications to generate valuable insights about how your unique profile aligns with the specific requirements of the role you're pursuing.

For over 200 years, JLL (NYSE: JLL), a leading global commercial real estate and investment management company, has helped clients buy, build, occupy, manage and invest in a variety of commercial, industrial, hotel, residential and retail properties. A Fortune 500® company with operations in over 80 countries around the world, our employees bring the power of a global platform combined with local expertise. Driven by our purpose to shape the future of real estate for a better world, we help our clients, people and communities SEE A BRIGHTER WAYSM. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.