Area Sales Manager

Mahindra & Mahindra Limited.; Bhopal; On-site; INR 8,00,000 - 12,00,000; Full time

Job summary

A leading automotive company in Bhopal is seeking a professional for retail sales management. Responsibilities include managing enquiries, ensuring data accuracy, and motivating staff. The ideal candidate should have 3-8 years of experience in core automotive or FMCG sales, along with an MBA or Post Graduate Diploma in Management. This role emphasizes the adoption of digital tools to enhance the sales process.

Qualifications

• Experience in core automotive sales or FMCG sales.
• 3-8 years of relevant experience required.

Responsibilities

• Manage E-T-B-R for retail sales.
• Execute activations for enquiry generation.
• Ensure accuracy of booking data.
• Motivate and retain manpower by rewards.
• Adopt digital tools for maximizing conversion.

Skills

Retail Sales Management

Process Improvement

Digital Tools Adoption

Training and Development

Data Accuracy

Education

MBA

Post Graduate Diploma in Management

Job description

Responsibilities Key Deliverables

• Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail.
• Plan and execute activations for enquiry generation.
• Ensure quality and quantity of test drive (from all enquiry sources.
• Ensure accuracy and authenticity of booking data.
• Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.
• Focus on processes to improve conversion ratio (CVR.
• Ensure accuracy and authenticity of DMS data.
• Plan for sales for N Month.
• Manpower Productivity - Identify training needs and ensure effectiveness.
• Motivate and retain manpower by rewards and incentives.
• Ensure Adherence to Sales story.
• Digital Conversion - Ensure adoption of digital tools :Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximise CVR.
• Ensure adequacy and quality of Digital engagement managers.
• Dealer working capital rotation.
• Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 month.

Preferred Industries

• Consumer FMCG / Food
• Automotive Industry

Education Qualification

MBA; Post Graduate Dip in Mgmt

General Experience

Core Automotive Sales/ FMCG sales, Experience of 3- 8 years