Insights Manager

Musgrave; Cork; Hybrid; EUR 80,000 - 120,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Musgrave is seeking an experienced Insights Manager to shape the future of the SuperValu brand through deep customer understanding and strategic thinking.

The role involves turning customer, shopper, market and competitive intelligence into actionable recommendations that drive growth and inform decision-making across the business.

Qualifications

• 10+ years' experience in insights, consumer research, strategy or related field.
• Strong quantitative and qualitative research experience.
• Experience managing research agencies and external partners.

Responsibilities

• Lead customer and shopper insight development for SuperValu and related brands.
• Design and manage qualitative and quantitative research programmes.
• Monitor market trends, performance and competitive activity.
• Translate insights into actionable business recommendations for leadership.
• Influence senior stakeholders with evidence-based storytelling.

Skills

Years of experience

Quantitative research

Qualitative research

Agency management

Analytical thinking

Presentations

Stakeholder management

Commercial mindset

Tools

Kantar

NielsenIQ

Job description

Location: Cork/Dublin

Permanent

Join Musgrave – A Legacy of Innovation, Community, and Excellence

Musgrave is one of Europe’s most successful family-owned businesses, with a rich 150-year legacy in food and brand innovation. We're proud to serve communities across Ireland and Spain, feeding one in three people every day through 19 iconic brands like SuperValu, Centra, Mace, Frank and Honest, and Musgrave MarketPlace. By supporting thousands of retail and foodservice family businesses, we make a positive impact on the communities they serve. We're committed to becoming the most trusted and sustainable business in Ireland, and we're looking for dynamic, forward-thinking individuals to join us on this journey.

As we continue our journey toward becoming Ireland’s most trusted and sustainable business, we have an exciting opportunity for a successful candidate to join our Insights team as a Insights Manager.

We are seeking an experienced and commercially focused ConsumerInsights Manager to help shape the future of the SuperValu brand through deep customer understanding, actionable insight and strategic thinking.

This role is responsible for turning customer, shopper, market and competitive intelligence into clear recommendations that drive growth, strengthen customer relevance and inform decision‑making across the business.

The successful candidate will act as the voice of the customer within SuperValu, partnering closely with marketing, retail, trading, own brand, proposition, retailer and executive teams to ensure decisions are grounded in customer and shopper insight.

What you’ll be doing:

Customer & Shopper Insight

• Lead the development of customer understanding for SuperValu.
• Identify emerging customer needs, attitudes, behaviours and occasions that create opportunities for growth.
• Build actionable mission frameworks.
• Translate insight into clear business implications and recommendations.
• Champion customer-centric thinking throughout SuperValu teams.

Research Leadership

• Design and manage qualitative and quantitative research programmes.
• Commission and oversee research agencies to deliver high-quality insight.
• Ensure research outputs move beyond reporting and drive tangible business action.
• Develop research plans that support strategic and commercial priorities.

Market & Competitive Intelligence

• Monitor market trends, category performance and competitive activity.
• Analyse external data sources including Kantar, NielsenIQ, Bord Bia and industry reports.
• Identify opportunities and threats impacting SuperValu's future growth.
• Produce regular market updates for leadership teams.

Strategic Storytelling

• Convert complex data into compelling stories that influence decision‑making.
• Deliver insightful presentations to senior leaders and executive audiences.
• Create board-level summaries that focus on opportunities, risks and priorities.
• Ensure insight is accessible, actionable and commercially relevant.

Stakeholder Management

• Build strong relationships across Marketing, Retail, Trading, Own Brand, Loyalty and Digital teams.
• Influence senior stakeholders through evidence-based recommendations.
• Facilitate workshops and collaborative problem-solving sessions.
• Act as a trusted strategic partner across the SuperValu business.

What we are looking for:

Essential

• 10+ years' experience in insights, consumer research, customer insight, strategy or a related field.
• Strong quantitative and qualitative research experience.
• Experience managing research agencies and external partners.
• Excellent analytical and critical thinking skills.
• Exceptional presentation and storytelling skills.
• Strong stakeholder management and influencing capability.
• Commercially minded with an ability to connect customer insight to business outcomes.

Why Musgrave:

Career Development: With a commitment to your personal and professional growth, Musgrave offers numerous opportunities for advancement and learning.

Collaborative Environment: Work alongside a passionate team, where your contributions will make a significant impact

Innovation Focus: Be part of a company that values forward-thinking solutions

Community Focus: Be part of a company that truly values its communities and strives to make a positive impact.

Be Part Of a Legacy: Join a company with a long-standing commitment to community and innovation.

Musgrave is an equal opportunities employer. We encourage applications from diverse candidates. If we can make any accommodations to enable you to be the best version of yourself during the interview, please let us know.

Musgrave operate a Work Smart hybrid working model where you can alternate your time between connecting and collaborating in the business and working remotely.