Trade Marketing Manager – FMCG (Chocolate & Confectionery)

PT Daya5 Rekrutmen; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A recruitment agency is seeking a Trade Marketing Manager for a well-known Australian brand expanding in Indonesia. The ideal candidate has a Bachelor's degree and at least 5 years of FMCG trade marketing experience, particularly in chocolate or confectionery. This strategic role involves developing trade marketing plans, managing budgets, and collaborating with sales and marketing. Strong negotiation and communication skills are essential, along with fluency in Bahasa Indonesia and English.

Qualifications

• Minimum 5 years of experience in trade marketing within FMCG, preferably in chocolate or confectionery categories.
• Proven expertise in modern trade operations within the Indonesian retail landscape.
• Solid operational understanding of how retail FMCG works.

Responsibilities

• Development and execution of trade marketing plans aligned with brand and sales objectives.
• Implementation of in-store activations, sampling programs, and promotional campaigns.
• Collaboration with Sales and Marketing teams to optimize channel strategies.
• Management of trade marketing budgets and coordination with external agencies.
• Tracking and reporting of trade marketing performance.

Skills

Trade marketing experience

Negotiation skills

Communication skills

Project management skills

Fluency in Bahasa Indonesia

Fluency in English

Education

Bachelor’s degree in Marketing, Business or related field

Job description

Dayalima Recruitment is hiring on behalf of an omni-channel distribution company with exclusive licenses for leading international food, beverage, supplement, and consumer healthcare brands.

Our client is seeking a Trade Marketing Manager with strong experience in FMCG, ideally within the chocolate and confectionery category. This role offers the opportunity to work with a well-known Australian brand expanding into the Indonesian market a strategic position with excellent growth potential.

Key Responsibilities

Development and execution of trade marketing plans aligned with brand and sales objectives.

Implementation of in-store activations, sampling programs, and promotional campaigns across modern trade, and specialty retailers.

Collaboration with Sales and Marketing teams to optimize channel strategies and maximize promotional ROI.

Management of trade marketing budgets and coordination with external agencies, suppliers, and merchandising teams to ensure flawless execution.

Tracking and reporting of trade marketing performance, with actionable recommendations for improvement.

Building and maintaining strong relationships with major international retail chains and other key partners.

Requirements

Bachelor’s degree in Marketing, Business, or a related field.

Minimum 5 years of experience in trade marketing within FMCG, preferably in chocolate or confectionery categories.

Proven expertise in both modern trade operations within the Indonesian retail landscape.

Strong negotiation, communication, and project management skills.

Solid operational understanding of how retail FMCG works.

Fluency in both Bahasa Indonesia and English (written and spoken).

This position is ideal for a driven trade marketing professional who thrives in a dynamic environment and is eager to contribute to the growth of a globally recognized brand in Indonesia.