Social Media Strategist

cmlabs; Kota Malang ꦠꦸꦛꦩꦭꦁ; Hybrid; IDR 100.000.000 - 200.000.000; Part time

Job summary

A leading digital agency in Indonesia is seeking a Junior Social Media Strategist to drive brand awareness. This part-time role involves working closely with the Creative Director, analyzing social media data, and creating engaging content. The ideal candidate has some experience in social media, strong analytical skills, and excellent content creation abilities. Benefits include a hybrid working environment, flexible hours, and competitive compensation.

Benefits

Peer learning

Competitive compensation

Hybrid Working Environment

Flexible Working Hours

Paid leave

Unpaid leave

Employment insurance

Health insurance

Qualifications

• Proven experience as a Social Media strategist or manager.
• Strong analytical skills to interpret data for strategic decisions.
• Excellent content creation and copywriting skills.

Responsibilities

• Work closely with the Creative Director to identify social media opportunities.
• Conduct competitive analysis and develop Social Media strategies.
• Analyze Social Media data to identify trends and insights.
• Create engaging and platform-native Social Media content.

Skills

Social Media

Trend Analysis

Content Management

Meta Tools

TikTok

LinkedIn

Tools

Social Media analytics tools

Job description

Overview

Position: Social Media Strategist

Team: Visual

Position level: Junior

Position type: Part-time

Location: Malang, Indonesia

Company Description

cmlabs is a brand under PT CMLABS INDONESIA DIGITAL, specializes in the SEO field, and was established in 2019. We use to stand in a new term as Software as a Service (SaaS) and located in two big cities in Indonesia, Jakarta, and Malang. This company was initiated with an idea to help companies or enterprises increase the visibility of their brand on the internet. cmlabs serve users in SEO Consultant, Content Writing, Content Marketing, and also have a product such as SERPs Trackers and SEO Tools. SEO Tools are free and available for users who focus on webmaster and SEO writing. cmlabs will expand to a bigger market to present SEO products and serve SEO activities on a global scale for enterprises.

Responsibilities

• Work closely with the Creative Director to identify social media opportunities that drive brand awareness and communication strategy.
• Conduct competitive analysis, develop and execute comprehensive Social Media strategies aligned with business goals, and stay up-to-date on emerging TikTok trends.
• Analyze Social Media data and performance metrics to identify trends, insights, and areas for improvement.
• Create engaging and platform-native Social Media content.
• Develop and maintain a consistent brand voice and visual identity on Social Media.
• Monitor and engage with the Social Media audience, fostering positive interactions and building brand loyalty.
• Collaborate with cross-functional teams to integrate Social Media strategies with overall marketing efforts.
• Create detailed reports and presentations on Social Media performance, highlighting key findings and recommendations.

Qualifications

• Having a background in social media, digital media, or Creative Agency is a plus.
• Proven experience as a Social Media strategist or social media manager, with a strong portfolio of successful campaigns.
• Deep understanding of Social Media trends, algorithms, and best practices.
• Strong analytical skills and the ability to interpret data to inform strategic decisions.
• Proficiency in using Social Media analytics tools and other social media management platforms.
• Excellent content creation and copywriting skills
• Understanding of paid advertising on Social Media and experience managing ad campaigns is a plus

Skills & Tools

• Social Media
• Trend Analysis
• Content Management
• Meta Tools
• TikTok
• LinkedIn

Benefits

• Sharing session
• Peer learning
• Webinar
• Competitive compensation
• Regular bonus and equity refresh opportunity
• Six-month salary equity analysis and adjustment
• Hybrid Working Environment
• Flexible Working Hours
• Paid leave
• Unpaid leave
• Part-time
• Employment insurance and health insurance
• Comfort office
• Breakfast and lunch

Recruitment Pipeline

1. Application Review
2. Pre-assessment Test
3. HR Interview
4. User Interview
5. Final Interview