Social Media Specialist - Remote

Wirehire; Daerah Khusus Ibukota Jakarta; Hybrid; IDR 8.000.000 - 12.000.000; Full time

Job summary

A retail company is seeking a Social Media Specialist to manage and enhance its presence on social media platforms. This role involves creating engaging content and requires a Bachelor's degree in a related field. The ideal candidate will have at least one year of experience and be creative and proactive. The position is hybrid with occasional office attendance in West Jakarta.

Qualifications

• Fresh graduates are welcome to apply.
• Minimum of 1 year experience in social media management.
• Basic skills in design, photography, and video editing.

Responsibilities

• Manage daily posting across social media platforms.
• Create engaging content to promote products.
• Plan content calendars for product launches.
• Engage with followers and respond to comments.
• Collaborate with influencers for promotional campaigns.
• Track basic performance metrics for social media.

Skills

Social media management

Content creation

Copywriting

Creativity

Education

Bachelor's Degree in Marketing, Communication, or related field

Tools

Canva

CapCut

Job description

About the job Social Media Specialist - Remote

Location: Hybrid Working
Industry: Retail Household Products

We are a retail company specializing in household products, seeking a Social Media Specialist to manage and grow our social media presence. This role is hybrid: you will mostly hybrid working, but occasional attendance at our West Jakarta office is required for meetings, content creation, or coordination. The position is ideal for someone creative, proactive, and eager to develop their career in digital marketing.

Key Responsibilities:

Manage daily posting and activities across social media platforms (Instagram, TikTok, Facebook, etc.).

Create engaging content (photos, short videos, reels, captions) to promote household products and campaigns.

Plan and organize content calendars in line with product launches and promotions.

Monitor account activity, respond to comments/messages, and engage with followers.

Assist in collaborating with influencers or partners for promotional campaigns.

Track and report on basic performance metrics (reach, engagement, followers).

Stay updated with social media trends and suggest creative ideas relevant to household products.

Requirements:

Bachelors Degree in Marketing, Communication, or related field (fresh graduates welcome to apply).

At least 1 year of experience in social media management (internship/freelance also considered).

Basic skills in content creation (design, photography, video editing, and copywriting).

Familiar with simple editing tools such as Canva, CapCut, or similar.

Knowledge of paid ads (Meta Ads, TikTok Ads) is an advantage but not required.

Creative, proactive, and able to work both independently and with a team.

Willing to attend the office in West Jakarta when required.