Social Media Specialist and Digital Marketing
This role is perfect for a hands‑on storyteller who is passionate about building brands online. You will be responsible for producing high-quality, engaging content that captures our brand voice, grows our audience, and drives business objectives.
The ideal candidate is a digital native, proficient with editing software, and always on top of the latest social media trends.
Key Responsibilities
- Develop and execute a comprehensive social media content calendar that aligns with our marketing goals.
- Create, shoot, and help to brainstorm original, high-quality content, including short‑form videos (Reels, TikToks), static graphics, carousels with excellent copywriting skills.
- Design visually appealing assets using tools like Canva, Adobe Photoshop, or Illustrator.
- Edit video content using mobile (e.g., CapCut, InShot) or desktop (e.g., Adobe Premiere Pro, Final Cut Pro) editing software.
- Actively monitor and research social media trends, new platform features, and emerging content formats.
- Track key performance indicators (KPIs) such as engagement, reach, follower growth, and traffic.
Qualifications & Requirements
- A minimum of 2 years of proven experience in a social media or content creation role.
- A strong, diverse portfolio demonstrating your content creation skills (video, graphic design, and copywriting).
- High proficiency with video editing software (e.g., CapCut, Adobe Premiere Pro, or similar).
- Proficiency with graphic design tools (e.g., Canva, Adobe Photoshop, or Illustrator).
- Excellent copywriting and communication skills with a keen eye for detail.
- Strong organizational and time‑management skills; able to manage multiple projects and meet deadlines.
- A creative mindset with a passion for storytelling.