Social Media Content Marketing

PT. Cahaya Bangun Makmur; Jakarta Utara; On-site; IDR 417.362.000 - 584.308.000; Full time

Job summary

A custom furniture specialist in Jakarta is seeking a Social Media Content Marketing Specialist to develop and implement content strategies. The ideal candidate has 1–3 years of experience in digital marketing and a proven track record of driving engagement for B2C brands. Key responsibilities include creating engaging content, executing campaigns, and analyzing metrics. This full-time role offers competitive salary and career development opportunities.

Benefits

Competitive salary

Comprehensive health insurance

Opportunities for career development

Qualifications

• 1–3 years of experience in social media content marketing or digital marketing.
• Strong creative flair with hands-on experience in content creation.
• Proven track record of driving social media growth for B2C brands.

Responsibilities

• Create and curate engaging social media content across platforms.
• Develop and execute social media marketing campaigns.
• Analyze social media performance metrics for optimization.

Skills

Social media content creation

Campaign execution

Performance metrics analysis

Copywriting

Collaborative teamwork

Creative flair

Tools

Canva

Adobe Creative Cloud

Job description

About the role:

As a Social Media Content Marketing specialist at PT. Cahaya Bangun Makmur, you will be responsible for developing and implementing engaging social media content strategies to drive brand awareness, audience growth, and customer engagement. Reporting to the Marketing Manager, this full‑time position is based in the heart of West Jakarta.

What you’ll be doing

• Create and curate visually appealing, on‑brand social media content across multiple platforms (e.g., Facebook, Instagram, LinkedIn, TikTok).
• Develop and execute social media marketing campaigns to support broader marketing and communications objectives.
• Analyze social media performance metrics and provide data‑driven insights to optimize content and campaign effectiveness.
• Collaborate with the wider marketing team to ensure social media activities are aligned with the overall marketing strategy.
• Monitor industry trends and competitor activity to identify new opportunities for social media growth and innovation.
• Build and nurture relationships with influencers and brand ambassadors to expand reach and engagement.

What we’re looking for

• Minimum 1–3 years of experience in a social media content marketing or digital marketing role.
• Proven track record of driving social media growth and engagement for B2C brands.
• Strong creative flair and hands‑on experience with content creation tools (e.g., Canva, Adobe Creative Cloud).
• Excellent copywriting and storytelling skills with the ability to adapt tone of voice across different platforms.
• Data‑driven mindset with the ability to analyze social media metrics and optimize content accordingly.
• Proactive and collaborative approach, with the ability to work effectively as part of a team.
• Knowledge of latest social media trends and best practices.

What we offer

• Competitive salary.
• Comprehensive health insurance.
• Opportunities for career development.

About us

PT. Cahaya Bangun Makmur is a custom furniture specialist with nearly six years of experience. We focus on creating furniture with high efficiency, custom‑made quality, and an expert installation team. Trusted for high‑quality furnishings that blend timeless design with durability.

Apply now to join our team and be part of the exciting journey ahead!