Senior Connection Planner: Cross-Channel, Data-Driven

Dentsu Aegis Network Ltd.

Jakarta Pusat

On-site

IDR 180,000,000 - 300,000,000

Full time

3 days ago
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Job summary

Dentsu Aegis Network Ltd. in Jakarta seeks a Senior Connection Planner to translate audience behavior, data, culture and business goals into clear connection strategies and media plans.

You will collaborate with Strategy, Investment, Creative, Data and clients to develop plans that align with both people and business outcomes. The role requires at least 4 years in media planning or related areas within an agency, with strong channel knowledge and data-driven thinking.

Qualifications

  • At least 4 years of experience in media planning or similar roles within an agency.
  • Strong understanding of audiences, channels, and planning.
  • Comfort with data and using insights to form a point of view.
  • Ability to influence clients and cross-functional teams.
  • Desire to shape the thinking behind the plan, not just fill boxes.

Responsibilities

  • Turn business objectives and audience insights into connection strategies and media plans.
  • Identify channel roles, audience touchpoints, and how they work together.
  • Use research and data to recommend where media investment has impact.
  • Collaborate with Investment, Creative, Strategy and Data to create connected plans.
  • Present clear, relevant recommendations to clients.
  • Stay informed on culture, tech and platforms to improve work.

Skills

Media planning
Connection planning
Campaign analysis
Audience research

Job description

Dentsu Aegis Network Ltd. in Jakarta seeks a Senior Connection Planner to translate audience behavior, data, culture and business goals into clear connection strategies and media plans.

You will collaborate with Strategy, Investment, Creative, Data and clients to develop plans that align with both people and business outcomes. The role requires at least 4 years in media planning or related areas within an agency, with strong channel knowledge and data-driven thinking.

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