Marketing Wifi

Pt. Prima Fajar Cahaya Surya; Jawa Barat; Hybrid; IDR 641.601.000 - 1.026.563.000; Full time

Job summary

A leading beauty and wellness company is seeking a Digital Marketing and Public Relations specialist to enhance brand visibility and engagement. The ideal candidate will have 4+ years in digital marketing, particularly in the Singapore market, with strong skills in influencer marketing, event coordination, and data analysis. Join a vibrant team and contribute to exciting projects that drive global awareness.

Benefits

Competitive salary

Performance-based incentives

Career progression opportunities

Vibrant work environment

Qualifications

• 4+ years of proven experience in digital marketing and public relations, ideally in the Singapore market.
• Strong portfolio showcasing successful campaigns and measurable results.
• Possess valuable media contacts, particularly in SEA markets.
• Strong ability to analyze data and generate actionable insights.

Responsibilities

• Identify and engage Key Opinion Leaders (KOLs) and influencers.
• Plan and execute promotional events and marketing campaigns.
• Develop and implement digital marketing plans to increase brand awareness.
• Oversee all social media accounts and manage content production.

Skills

Digital marketing

Public relations

Influencer marketing

Content creation

SEO

SEM

Data analysis

Fluent in English

Conversational Mandarin

Education

Bachelor’s Degree in Marketing, E‑Commerce, Advertising, Mass Communication or related field

Tools

Google Ads

Meta (Facebook, Instagram)

TikTok

WordPress

Shopify

Job description

Job Description

Industry: E-commerce (Beauty and Wellness)

Position: Digital Marketing and Public Relations

Location: Singapore (requirements for experience in the Singapore market)

Posted today

Responsibilities

• Influencer Marketing and PR Partnerships: Identify and engage Key Opinion Leaders (KOLs), live stream influencers, and industry media in target regions.
• Build strong partnerships to encourage and support influencers in producing high-quality content.
• Leverage partnerships to enhance brand visibility and drive sales growth.
• Develop and maintain relationships with media outlets, draft press releases, and manage public communications to enhance the company's public image.
• Event Coordination: Plan and execute promotional events and campaigns to support marketing objectives.
• Develop and implement comprehensive digital marketing plans to increase brand awareness and drive online engagement.
• Optimize website content for search engines (SEM, SEO) and manage paid search campaigns to improve online visibility.
• Monitor and analyze digital marketing performance metrics, providing regular reports and insights to inform strategy adjustments.
• Social Media and Content Management: Oversee and manage all social media accounts, ensuring consistent brand messaging and engagement with the audience.
• Produce compelling content for various digital platforms, including social media, blogs, and email campaigns.

Why Join Us?

• Be part of a growing and innovative team expanding into overseas markets.
• Collaborate with a diverse network of international media and influencers.
• Contribute to meaningful projects that enhance global brand recognition.

What We Offer

• Attractive remuneration: competitive salary and performance-based incentives, staff welfare benefits.
• Career progression: opportunities for personal and professional growth in a fast‑growing company.
• Vibrant work environment: join a young and innovative team.

Qualifications

• Bachelor’s Degree in Marketing, E‑Commerce, Advertising, Mass Communication or related field.
• 4+ years of proven experience in digital marketing and public relations, ideally within the Singapore market; a strong portfolio showcasing successful campaigns and measurable results is required.
• Possess valuable media contacts and resources, particularly in SEA markets.
• Proficient in crafting compelling and engaging copy for various digital platforms, including websites, social media, blogs, and email marketing.
• Experience in design, shooting, and video editing to create viral content.
• Strong background in online and offline activities planning, executing, and managing promotional events and campaigns that align with marketing strategies.
• Proficient in using a variety of digital marketing tools: SEO, SEM, Google Ads, Meta (Facebook, Instagram), TikTok, WordPress, Shopify, etc.
• Strong ability to analyze data, generate reports, and derive actionable insights to continuously improve marketing campaigns and overall strategy.
• Goal‑oriented, able to perform in high‑pressure environments while meeting tight deadlines.
• A positive, collaborative, and proactive team player.
• Fluent in English; able to converse in Mandarin with Mandarin‑speaking associates, partners, and clients.

About AI&MI Group

Established in Singapore in 2020, AI&MI Group is a beauty and wellness company offering nutritional food supplements and skincare products. The group includes brands such as IEM skincare, ZIEHA nutritious food, OEBAI beauty and fashion, and LABIG beauty cosmetics, and is positioned at the premium tier of the beauty and wellness market. AI&MI Group operates subsidiaries in China, Malaysia, Singapore, Hong Kong, Canada, and the United States.

Ready to Shine? Apply Now. Join AI&MI Group – Leading the way in E‑commerce beauty & wellness.