Marketing Strategy Analyst: Data-Driven Campaigns & Growth

BP Consulting Group - Management Consultant; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 66,960,000 - 111,600,000; Full time

Job summary

BP Consulting Group in Surabaya is looking for a motivated individual to join as a Management Consultant, focusing on enhancing marketing effectiveness. Responsibilities include developing marketing processes, analyzing data for insights, and maintaining client relationships.

The ideal candidate will have a strong interest in branding, a creative mindset, and be a penultimate or final-year university student or recent graduate. This position offers a great opportunity to work collaboratively within teams and develop strategic business plans.

Qualifications

• Strong interest in branding and marketing.
• Ability to think critically and analyze marketing data.
• Comfort in both independent and collaborative tasks.

Responsibilities

• Develop marketing processes for enhanced efficiency.
• Analyze marketing data for insights and recommendations.
• Track success of marketing initiatives using KPIs.
• Optimize marketing resources for maximum ROI.
• Maintain relationships with clients and internal teams.
• Develop strategic business plans for diverse industries.
• Create effective marketing campaigns.

Skills

Branding and marketing interest

Creative thinking

Analytical thinking

Team player

Curiosity

Effective communication strategies

Education

Penultimate or final-year university students

Recent graduates

Job description

• Develop and refine marketing processes to enhance campaign efficiency and effectiveness, ensuring alignment with overall business objectives.
• Conduct thorough analysis of marketing data to generate insights and support data-driven decision-making, providing actionable recommendations for improvement.
• Track and evaluate the success of marketing initiatives, using metrics and KPIs to recommend adjustments and ensure the achievement of marketing goals.
• Optimize the allocation and utilization of marketing resources, including budget, personnel, and technology, to maximize return on investment.
• Maintain and strengthen relationships with clients and internal teams, ensuring alignment with marketing goals and fostering collaboration for successful project outcomes.
• Develop strategic business plan for all kinds of industries (framework & methodology will be trained).
• Create marketing campaigns that effectively increase awareness and understanding of the business
  
  

Responsibilities

• Develop and refine marketing processes to enhance campaign efficiency and effectiveness, ensuring alignment with overall business objectives.
• Conduct thorough analysis of marketing data to generate insights and support data-driven decision-making, providing actionable recommendations for improvement.
• Track and evaluate the success of marketing initiatives, using metrics and KPIs to recommend adjustments and ensure the achievement of marketing goals.
• Optimize the allocation and utilization of marketing resources, including budget, personnel, and technology, to maximize return on investment.
• Maintain and strengthen relationships with clients and internal teams, ensuring alignment with marketing goals and fostering collaboration for successful project outcomes.
• Develop strategic business plan for all kinds of industries (framework & methodology will be trained).
• Create marketing campaigns that effectively increase awareness and understanding of the business
  
  

Requirements

• Strong interest in branding and marketing world.
• A creative, critical, and analytical-thinking mindset.
• A team player attitude. Comfortable both working alone and collaborating with the team.
• Curiosity! We love learners and challengers.
• Genuine enthusiasm for marketing, branding, and strategic communication.
• A strong ability to think critically and analyze information to support effective communication strategies.
• Collaborative spirit with the ability to work independently and within a team environment.
• A naturally curious personality who is eager to learn, explore new ideas, and take on challenges.
• Penultimate or final-year university students and recent graduates