Marketing Operations Associate

Cove Living Pte Ltd; Daerah Khusus Ibukota Jakarta; Hybrid; IDR 10.000.000 - 15.000.000; Full time

Job summary

A leading flexible living platform seeks a Marketing Operations Associate in Jakarta. The role involves coordinating property launches, crafting marketing materials, and managing digital profiles. Candidates should possess a bachelor’s degree, strong communication skills, and attention to detail. Experience in digital tools is a plus. Join us in a hybrid work environment and help us innovate in the hospitality sector.

Qualifications

• Fresh graduates are welcome to apply.
• Ability to manage multiple tasks or projects end-to-end with attention to detail.
• Tech-savvy with quick learning of new systems.

Responsibilities

• Coordinate live preparation for new property launches.
• Craft property descriptions and POI lists for marketing.
• Manage Google Business Profile creation and verification.

Skills

Coordination and communication skills

Attention to detail

Familiarity with digital tools

Creative problem-solving

Education

Bachelor’s degree from any major

Tools

Google Workspace

Project management apps (Notion, Trello, Asana)

Job description

Cove started with renting coliving spaces. Now we’ve expanded to more than just coliving spaces, providing flexibility for comfortable and enjoyable long term or short term stays in our beautiful properties. With over 6000 rooms across Singapore and Indonesia, we’re living our mission and growing our homes in South Korea and Japan.

Believing in the power of a team, we aim to build the leading tech flexible living platform in Asia Pacific, providing high quality and community-centric accommodations. Here we also encourage authenticity and fun to fully embrace being human in a driven and result focused environment to make things happen and ensure the dream becomes a reality.

With an office located in the bustling Blok M area, our Jakarta office is easily accessible by public transport and surrounded by a wide array of trendy eateries, creating an ideal environment for work-life balance and convenience.

Come enjoy the journey with us and become a Cove Superstar!

Job Title: Marketing Operations Associate

Job-Type: Full time with 3-months probation

Reports To: Senior Marketing Manager

Location: Jakarta (hybrid)

What you’ll be doing:

• Coordinate live preparation for new property launches by managing all pre-launch tasks, including Due Diligence visits, finalizing room typology with the Pricing Team, Sales Team, and Transformation Team.
• Work with the Marcomm team to craft property descriptions and surrounding POI lists for marketing use.
• Ensure accurate property positioning by confirming product tier and other special labels (e.g. female-only, student, hotel, shariah) are correctly displayed across the website and all marketing materials.
• Prepare and brief Sales and Creative teams on offline branding needs, including banners, posters, and on-site marketing assets.
• Oversee Google Business Profile creation or takeover and ensure all required documentation and setup steps are completed.
• Manage GMB verification via email, video submission, or videocall, and ensure all profile details (website, WA button, property info) are accurate and up to date.
• Coordinate and schedule photoshoots with photographers and videographers across Jakarta, Bandung, Bali, and Surabaya, prepare and share shot lists, and ensure all required room-type assets are captured.
• Oversee the collection and quality review of temporary photos before handing them over for OTA upload.
• Organize and maintain the marketing asset library, ensuring all final photos and videos are uploaded and easily accessible in shared Drive folders.
• Set up new properties on Bay and Core/THM system, update property photos in the system, and upload walkthrough or social media videos to the website.

What makes you a great fit:

• Bachelor’s degree from any major at a reputable university; fresh graduates are welcome to apply.
• Demonstrated ability to manage multiple tasks or projects end-to-end—such as event committees, student organization roles, internship projects, or competition teams with clear ownership and attention to detail.
• Strong coordination and communication skills, with the ability to work effectively with cross-functional teams such as Pricing, Sales, Transformation, Operations, etc.
• High attention to detail and strong operational discipline, especially in handling documentation, data entry, scheduling, and process tracking.
• Familiarity with basic digital tools such as Google Workspace (Drive, Sheets, Docs), project management apps (Notion, Trello, Asana), or similar platforms.
• Interest or basic exposure to marketing operations, hospitality, real estate, or online business workflows; experience through internships or campus projects is a plus.
• Ability to learn new systems quickly (e.g., CMS, OTA portals, Google Business Profile); tech-savvy and comfortable with structured operational tasks.
• Strong organizational skills with the ability to maintain asset libraries (photos, videos, files) and ensure accuracy across multiple platforms and touchpoints.
• Proactive, resourceful, and able to work independently while managing multiple deadlines in a fast-paced environment.
• Strong analytical thinking with the ability to follow SOPs, troubleshoot issues, and ensure accuracy in marketing setup tasks such as GMB updates or system configurations.
• Creative problem-solving mindset, especially when coordinating with vendors (photographers/videographers) or handling on-ground preparations.
• Native-level Bahasa Indonesia with good English communication skills, both verbal and written.