Marketing Manager

PT. Richeese Kuliner Indonesia; Jawa Barat; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading food and beverage company in Indonesia is seeking a Marketing Manager to lead and implement strategic marketing plans, driving campaign planning and execution. The ideal candidate has over 7 years of experience in the FMCG sector with a proven track record in both offline and online marketing campaigns. Strong presentation and negotiation skills are essential for managing relationships with various stakeholders. This role requires a strong understanding of market trends and analytics, and is based in Bandung.

Qualifications

• Minimum 7 years of work experience in Food & Beverages / FMCG Industry.
• Proven track record of executing successful marketing campaigns.
• Ability to manage relationships across stakeholders.

Responsibilities

• Lead and implement short to mid-term strategic marketing plans.
• Own and drive campaign planning, execution, monitoring, and evaluation.
• Provide feedback on market trends to adjust marketing strategies.

Skills

Campaign planning

Market analytics

Presentation skills

Negotiation skills

Digital marketing strategy

SEO effectiveness

Education

Bachelor's or Master's degree in business, marketing, communication, or related field

Job description

Responsibilities

• Lead and implement short to mid-term strategic marketing plans including but not limited to campaign plans.
• Own and drive campaign planning, execution, monitoring, and evaluation.
• Proactively involve and drive any brand-building activities assigned including but not limited to PR, offline activations/BTL, and brand-centric campaigns.
• Provide feedback and insight on market trends and competitors' activities to review and adjust marketing strategy and plans that meet the changing market and competitive conditions.
• Perform support duties including budgeting, reporting, and analytics maintaining marketing materials.
• Digital marketing strategy, SEO effectiveness, e-commerce traffic
• Proven success in ATL&BTL development and execution.

Qualifications

• Bachelor's or Master's degree in business, marketing, communication, or related field.
• Minimum 7 years work experience in Food & Beverages / FMCG Industry.
• Proven running marketing campaign (offline and online) experience and proven track record of delivering results for rapid growth in a fast-paced work environment.
• Solid presentation & negotiation skills and ability to manage relationships across many stakeholders both team and partners.
• Strong knowledge of market/customer needs with good market analytics skills.
• Willing to be placed in Bandung.