Marketing

Duta Wacana Christian University; Kota Yogyakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading educational institution in Yogyakarta is seeking a Social Media Specialist to create and execute content plans across various platforms. The ideal candidate will have 1-3 years of experience in social media marketing, strong copywriting skills, and familiarity with digital product marketing, preferably in gaming. Responsibilities include managing collaborations with influencers and monitoring social media performance.

Qualifications

• 1–3 years' experience as Social Media Specialist or similar role.
• Familiarity with digital product marketing in the gaming industry.
• Strong copywriting skills in Bahasa Indonesia and basic English.

Responsibilities

• Create and execute content plans across multiple platforms.
• Monitor social media performance and report insights.
• Coordinate collaborations with KOLs/influencers.

Skills

Social media marketing

Copywriting

Digital product marketing

Data analysis

Team collaboration

Tools

Meta Business Suite

TikTok Analytics

Google Analytics

Canva

Photoshop

Job description

Yogyakarta, Yogyakarta IDR4000000 - IDR8000000 Y sari cipta

Posted today

Job Description

skil

1. Sosial media marketing, website

Requirements

• 1–3 years' experience as Social Media Specialist / Social Media Executive or similar role.
• Familiarity with digital product marketing, preferably in the gaming industry.
• Proven ability in content planning and execution across major platforms (Instagram, TikTok, YouTube, Facebook).
• Experience working with KOLs/influencers and managing end-to-end influencer campaigns.
• Experience supporting or coordinating events (online & offline) is preferred.
• Strong copywriting skills (Bahasa Indonesia and basic English) and basic visual skills (e.g., Canva, Photoshop).
• Comfortable using social analytics/scheduling tools (Meta Business Suite, TikTok Analytics, Google Analythic, etc.).
• Data‑aware: able to read basic metrics and turn them into recommendations.
• Team player with strong communication, organization, and time‑management skills.
• Active gamers and following gaming content, especially in Mobile Gaming.
• Available to work on‑site in Yogyakarta.

Responsibilities

• Create monthly and weekly content plans and execute content across multiple marketing platforms (Instagram, TikTok, Facebook, YouTube, Whatsapp Community, Discord Group, Blog, etc.).
• Produce copy, briefs, and handoffs for visual assets; coordinate with designers/content creators for timely publishing.
• Manage and coordinate collaborations with KOLs/influencers from outreach to campaign execution and reporting.
• Plan and operationalize event agendas (online webinars, livestreams, offline meetups, public activity reward, giveaway), including content support and promotions.
• Monitor social media performance (engagement, reach, impressions) and report actionable insights to optimize strategy.
• Assist with general marketing operations: publishing schedule, asset management, cross‑team coordination, story management, live TikTok coordination, and other marketing operations strategy.
• Support rapid content testing and iterate on creatives based on engagement data and platform trends.

Social Media Admin Schedule

• Senin: Siang, Pagi
• Selasa: Siang, Pagi
• Rabu: Siang, Pagi
• Jum'at: Siang, Pagi
• Sabtu: Siang, Pagi

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