Lowongan Kerja Tea Barista at Teazzi Ayani Megamal Pontianak
We’re expanding and seeking a **Marketing Manager (Events)** to lead marketing for small and large-scale business conferences targeted at senior‑level executives. This role requires a strategic thinker with hands‑on execution skills.
Responsibilities
- Own the entire marketing strategy – from research and planning to implementation and performance analysis.
- Collaborate closely with production, delegate sales, and sponsorship teams to ensure seamless delivery and maximum impact.
- Drive engagement and attendance through innovative campaigns that position OpenGov Asia as a thought leader in tech and governance.
- Plan and execute digital marketing campaigns for events in collaboration with the Client Success team.
- Ensure seamless operations of both virtual and physical events.
- Manage social media platforms to enhance brand visibility and attract potential customers.
- Create and manage engaging content for OpenGov’s social media, email campaigns, and other digital channels.
- Research, track, and analyse consumer behaviour and market trends to optimise marketing strategies.
- Prepare detailed reports and analytics on campaign performance, including ROI and KPI metrics.
- Coordinate with the production team to deliver brochures, websites, and EDMs on schedule.
- Analyse EDM performance and conversion rates, implementing strategies for improvement.
- Maintain accurate tracking of call logs within the CRM system.
- Monitor and improve SEO performance for OpenGovAsia.com.
- Promote the OpenGov Asia brand across social media platforms.
- Maintain a working knowledge of media competencies, including messaging, strategy, outreach, integrations, events, and content placement.
- Develop marketing plans and create EDMs for sales copy.
- Build and nurture relationships with prospects to support business growth.
- Provide marketing and operational support to internal teams.
- Lead and train the marketing team to ensure high performance.
- Handle ad‑hoc projects and duties as assigned.
Requirements / Preferred Qualifications
- Minimum 5 years of direct marketing experience, including team management (conference or publishing experience is a plus).
- Proficiency in mailing list selection, CRM systems, and data analysis.
- Strong experience in social media management and market research.
- Ability to develop and execute marketing strategies that drive sales and business growth.
- Expertise in managing digital media, including websites, email marketing, and social platforms, with a focus on traffic generation and conversion.
- Excellent copywriting and editing skills.
- Advanced spreadsheet and data analysis capabilities.
For those interested, please send your CV with a cover letter to ellen.quek@opengovasia.com.
We regret that only shortlisted candidates will be notified. All applications will be treated with the strictest confidence.