KOL Marketing Specialist: Build Influencer Campaigns

PT.HAPPY CAMP INDONESIA; Jakarta Utara; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A jewelry accessories retail company seeks a Brand Marketing Specialist to develop KOL marketing strategies. The ideal candidate will have at least 1 year of experience in brand marketing or related roles, strong analytical skills, and proficiency in content creation. Responsibilities include managing influencer partnerships, analyzing campaign performance, and optimizing strategies to enhance program effectiveness. This role offers the opportunity to work independently and in teams while staying updated on marketing trends.

Qualifications

• Minimum of 1 year of experience in brand marketing or related roles.
• Strong analytical skills with the ability to make data-driven decisions.
• Proficient in content creation and performance analysis.

Responsibilities

• Develop and implement a KOLs marketing strategy aligned with company goals.
• Identify, recruit, and onboard relevant influencers.
• Build and nurture long-term relationships with existing KOLs.
• Plan and manage KOL campaigns, providing necessary assets.
• Monitor affiliate performance and analyze data to optimize results.

Skills

Brand Marketing

KOL Management

Influencer Marketing

Data Analysis

Negotiation skills

Content Creation

Campaign Management

Relationship Building

Job description

A jewelry accessories retail company seeks a Brand Marketing Specialist to develop KOL marketing strategies. The ideal candidate will have at least 1 year of experience in brand marketing or related roles, strong analytical skills, and proficiency in content creation. Responsibilities include managing influencer partnerships, analyzing campaign performance, and optimizing strategies to enhance program effectiveness. This role offers the opportunity to work independently and in teams while staying updated on marketing trends.