KOL & Brand Ambassador Manager

Neveres Sportswear; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A dynamic sportswear brand based in Jakarta Utara is seeking a Brand Ambassador Manager to oversee and enhance the performance of Brand Ambassadors. The role includes developing strategies with KOLs to boost brand awareness, ensuring campaigns align with brand standards, and analyzing content effectiveness. Strong interpersonal skills and the ability to build relationships with KOLs are essential for success in this position.

Responsibilities

• Manage and oversee the performance of all Brand Ambassadors.
• Develop collaboration strategies with KOLs to strengthen brand awareness.
• Create and deliver clear content briefs to each Brand Ambassador.
• Ensure content aligns with brand identity and campaign timelines.
• Analyze content performance and report on campaign effectiveness.
• Act as the liaison between the company and Brand Ambassadors.
• Coordinate posting schedules and campaign executions.
• Identify and recruit potential KOLs/Brand Ambassadors.
• Provide guidance and creative direction to KOLs/Brand Ambassadors.
• Build and maintain long-term relationships with KOLs and Brand Ambassadors.

Job description

• Manage and oversee the performance of all Neveres Brand Ambassadors.
• Develop collaboration strategies with KOLs to strengthen brand awareness and engagement.
• Create and deliver clear content briefs to each Brand Ambassador based on campaign needs.
• Ensure KOL/Brand Ambassador content aligns with Neveres’ brand identity, quality standards, and campaign timelines.
• Analyze content performance and provide regular reports on KOL campaign effectiveness.
• Act as the main liaison between Neveres and all Brand Ambassadors/KOLs.
• Coordinate posting schedules, activations, and campaign executions according to the marketing plan.
• Identify, recruit, and build long-term relationships with potential KOLs/Brand Ambassadors.
• Provide feedback, guidance, and creative direction to KOLs/Brand Ambassadors.
• Build and maintain strong, long-term relationships with KOLs and Brand Ambassadors.

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