Head of Marketing - Commercial Industry

PT Trust Recruit Indonesia; Jakarta Utara; On-site; IDR 416.181.000 - 665.890.000; Full time

Job summary

A leading recruitment agency is seeking a Head of Marketing to drive sales and marketing strategies in the ceramic tableware sector. The ideal candidate will have over 10 years of experience in sales and marketing, including 5 years in a leadership role. You will develop data-driven campaigns, enhance brand awareness, and manage cross-functional teams. A degree in Business Administration or Marketing is essential. This role offers a competitive salary and is located in Jakarta, Indonesia.

Qualifications

• Minimum 10 years of experience in sales and marketing.
• At least 5 years in a leadership role.
• Strong experience in digital marketing and brand development.

Responsibilities

• Develop data-driven sales and marketing strategies.
• Analyze sales trends and set KPIs.
• Lead sales team recruitment and training.

Skills

B2B and B2C sales strategies

SEO

PPC

Email marketing

Digital marketing

Brand development

Education

Bachelor's degree in Business Administration, Marketing, Sales, or a related field

Tools

CRM systems

Data analytics tools

Job description

Trust Recruit Indonesia is currently assisting one of our client as informed below:
Client Industry: Commercial Trading/Manufacturing

Responsibilities

• Develop and execute data-driven sales and marketing strategies to achieve company targets and drive sustainable growth in the ceramic tableware sector.
• Identify market opportunities, analyze sales trends, set realistic KPIs, and build a strong sales pipeline while managing prospect conversion strategies.
• Strengthen and maintain relationships with distributors and key partners, ensuring smooth sales operations across all channels.
• Lead brand and marketing initiatives by analyzing customer insights, monitoring competitors, and managing digital, offline, and social media campaigns.
• Utilize SEO, PPC, email marketing, and other digital tools to boost sales leads and marketing effectiveness.
• Oversee sales and marketing budgets, track performance metrics, and provide regular reports and insights to senior management.
• Collaborate effectively with cross-functional teams (product, operations, finance) to ensure alignment of commercial strategies.
• Lead, coach, and develop the sales team, including recruitment, training, performance management, and capability building.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Sales, or a related field.
• Minimum 10 years of experience in sales and marketing (e.g., Brand Marketing/Manager), including at least 5 years in a leadership role.
• Proven track record in executing B2B and B2C sales strategies, including marketing initiatives targeting young audiences such as Gen Z.
• Skilled in SEO, SEM, PPC, email marketing, and offline branding.
• Strong experience in digital marketing and brand development.
• Deep understanding of customer behavior and customer‑experience strategies.
• Proficient with data analytics tools, CRM systems, and performance monitoring.

How many years' experience do you have as a Head of Marketing?

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