Head of Marketing

Daily Company; Jakarta Utara; On-site; IDR 300.000.000 - 400.000.000; Full time

Job summary

A leading marketing firm in Jakarta Utara is seeking an experienced Vice President of Product Marketing & Promotion to develop and implement comprehensive strategies, manage marketing campaigns, and lead the marketing team. The ideal candidate has at least 5 years of experience in marketing, preferably from the Food & Beverage and Retail sectors, with a strong emphasis on data-driven decisions. This is a full-time position with a focus on driving revenue and growth.

Qualifications

• At least 5 years of working experience in marketing, preferably in Food & Beverage or Retail.
• Strong accountability to drive revenue and growth.
• Ability to work in a fast-moving environment.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Create and manage offline and online marketing campaigns.
• Monitor and analyze marketing performance for improvements.
• Manage marketing budgets effectively.
• Conduct market research to identify trends and insights.
• Lead and mentor the marketing team.

Skills

Creative skills

Data-driven decision-making

Team leadership

Budget management

Market research

Education

Bachelor's Degree in Marketing, Business or equivalent

Job description

Develop and implement comprehensive marketing strategies for brand or group

Create and manage both offline and online marketing campaign to drive traffic and revenue

Strengthen brand identity, enhance brand communication, oversee branding initiatives across all channel both offline (store) and online (GoFood, GrabFood, and ShopeeFood)

Lead digital marketing efforts, including social media, email marketing, and other online platform

Monitor and analyze marketing performance to drive continuous improvement

Manage marketing budgets effectively to ensure a strong return on investment

Conduct market research to identify trends, opportunities, and insights into the competitive landscape

Manage, mentor, and lead the marketing team.

Qualification

Candidate must possess at least Bachelor's Degree in Marketing, Business or equivalent from reputable university

At least 5 Year(s) of working experience in the related position is required for this position, preferably from Food & Beverage, Retail and Start Up industry

A mix of creative and commercial skills, with a strong emphasis on data-driven decision-making and

Strong accountability to drive revenue and growth, and coordination across departments

Ability to work in a fast moving environment company

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