Head Of Marketing

Pt Chontea Teh Dan Kopi; Denpasar; On-site; IDR 120.000.000 - 240.000.000; Full time

Job summary

A luxury villa marketing company in Bali is seeking a Head of Marketing to develop and lead a new marketing department. The role involves creating comprehensive marketing strategies, managing a team, and enhancing brand presence to attract investors and high-end clientele. A successful candidate will have at least 7-10 years in marketing, strong creative skills, and proven leadership capabilities. Competitive salary package offered.

Qualifications

• Minimum of 7-10 years of experience in marketing, with at least 3 years in a senior marketing role.
• Proven track record of developing and implementing successful marketing strategies.
• Strong leadership and team management skills.

Responsibilities

• Develop and implement a full-funnel marketing strategy aligned with business goals.
• Create and maintain a cohesive brand identity that reflects luxury positioning.
• Plan and execute digital marketing campaigns across various platforms.

Skills

Strategic Leadership

Brand Development

Content Creation

Digital Marketing

Team Management

Education

Bachelor's degree in Marketing, Business Administration, or related field

Master’s degree preferred

Tools

Digital Marketing Tools

CRM Systems

Job description

Head of Marketing – Grand Delight

Location: Kuta, Bali

Salary: IDR 120,000,000 – IDR 240,000,000

Company: Y Grand Delight

Job Description

Grand Delight is seeking a visionary and hands‑on Head of Marketing to build and lead a new in‑house marketing department from the ground up. This role will define and execute a comprehensive marketing strategy that aligns with our investment goals, company profile, and brand identity, while managing collaboration with external agencies when needed. The ideal candidate is a strategic thinker with a strong creative eye, capable of translating business objectives into impactful marketing campaigns and brand narratives. You will be responsible for elevating the company’s brand presence, promoting our portfolio of luxury villas, and driving initiatives that attract investors, partners, and high‑end clientele.

1. Strategic Leadership

• Develop and implement a full‑funnel marketing strategy aligned with business goals and expansion plans.
• Build and lead the internal marketing team, including recruitment, training, and performance management.
• Manage relationships with external marketing agencies for specialized campaigns and content creation.
• Collaborate with the Director to ensure marketing efforts support investor relations and company vision.

2. Brand Development

• Create and maintain a cohesive brand identity that reflects Grand Delight’s luxury positioning.
• Oversee development of all marketing materials, digital assets, and investor‑facing presentations.
• Ensure consistency across all touchpoints, from online presence to offline collateral.

3. Content & Campaign Management

• Lead the creation of engaging content for social media, blogs, newsletters, video, and print.
• Plan and execute digital marketing campaigns across paid and organic channels (TikTok, Google Ads, Meta, LinkedIn, etc.).
• Manage the content calendar for both the company and the owner’s personal brand.

4. Digital & Social Media Strategy

• Define and execute a social media strategy to strengthen brand awareness and engagement.
• Monitor analytics and optimise performance across platforms for maximum ROI.
• Align the company’s digital presence with the owner’s personal brand to build investor confidence.

5. Marketing Operations & Budgeting

• Manage the marketing budget, ensuring efficient allocation of resources and measurable ROI.
• Oversee marketing tools, CRM systems, and performance dashboards.
• Report regularly on KPIs, campaign performance, and strategic outcomes.

Head of Marketing – Taman Safari Indonesia

Location: Ubud, Bali

Salary: IDR 15,000,000 – IDR 25,000,000

Job Description

Key Responsibilities:

• Create and execute comprehensive marketing plans to promote the theme park and its various attractions.
• Identify target markets and develop tailored marketing campaigns to attract diverse visitor segments.
• Ensure consistent brand messaging across all marketing channels and materials.
• Develop and maintain a strong brand presence both online and offline.
• Oversee digital marketing initiatives, including social media, email marketing, SEO, and online advertising.
• Monitor and analyse digital marketing performance and make data‑driven decisions to optimise campaigns.
• Conduct market research to identify trends, opportunities, and competitor activities.
• Analyse marketing data and metrics to measure the effectiveness of marketing campaigns and strategies.
• Plan and execute marketing campaigns for special events, promotions, and new attraction launches.
• Collaborate with the events team to ensure successful promotion and execution of events.
• Lead, mentor, and develop the marketing team to achieve their full potential.
• Foster a collaborative and creative work environment.
• Develop and manage the marketing budget to ensure effective allocation of resources.
• Track and report on marketing expenditures and ROI.
• Develop and maintain relationships with media, influencers, and other stakeholders.
• Manage public relations efforts and handle crisis communication when necessary.

Key Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is preferred.
• Minimum of 7‑10 years of experience in marketing, with at least 3 years in a senior marketing role.
• Proven track record of developing and implementing successful marketing strategies and campaigns.
• Experience in the theme park, entertainment, or hospitality industry is a plus.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Proficiency in digital marketing tools and platforms.
• Strong analytical and problem‑solving abilities.
• Creativity and innovation in marketing approaches.
• Ability to work in a fast‑paced and dynamic environment.
• Willingness to work flexible hours, including weekends and holidays, as needed.
• Ability to travel as required for marketing events and activities.

Director of Marketing – Minor Hotels

Location: Ubud, Bali

Salary: IDR 1,200,000,000 – IDR 2,147,483,647

Company Description

A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

Job Description

• Lead the development and execution of comprehensive marketing strategies to drive brand awareness, customer engagement, and revenue growth across all channels.
• Oversee and manage the brand’s communications, ensuring consistency in messaging and positioning across all digital, print, and media platforms.
• Develop creative campaigns and initiatives to promote Anantara Ubudluxury offerings, services, and unique experiences, focusing on key target markets.
• Collaborate with regional and global teams to align marketing activities and leverage global initiatives while adapting them for local relevance.
• Manage public relations efforts, working with media outlets, influencers, and key industry stakeholders to enhance brand reputation and visibility.
• Lead and develop a high‑performing team of marketing and communications professionals.
• Monitor and analyse market trends, competitor activities, and customer feedback to inform strategic decisions and ensure Anantara remains a leader in the luxury hotel sector.
• Oversee budget planning, allocation, and performance reporting for all marketing and communications activities.
• Build and maintain strong relationships with external agencies, partners, and vendors to ensure the successful execution of marketing initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field. Master’s degree preferred.
• Minimum of 8‑10 years of experience in marketing and communications, with at least 5 years in a leadership role, ideally within the hospitality or luxury sector.
• Proven track record of developing and executing successful marketing campaigns, both digital and traditional.
• Strong understanding of brand strategy, market positioning, and customer behaviour in the luxury hospitality industry.
• Exceptional leadership skills with the ability to inspire and lead a team of marketing professionals.
• Strong communication and presentation skills, with the ability to engage internal and external stakeholders at all levels.
• Ability to thrive in a fast‑paced, dynamic environment, with a strategic mindset and attention to detail.
• Fluency in English is required; additional languages are a plus.