Employer Branding Specialist

GoTo Group; Daerah Khusus Ibukota Jakarta; On-site; IDR 30,000 - 60,000; Full time

Job summary

Join a forward-thinking company as an Employer Branding Specialist, where you will play a vital role in crafting and showcasing a compelling employer brand. This dynamic position involves creating engaging content, managing social media branding efforts, and supporting recruitment campaigns to attract top talent. Collaborate with a vibrant team of creative professionals, utilizing your skills in marketing, communications, and design to enhance the employee experience and promote the company's culture. If you're passionate about storytelling and have a knack for innovative branding strategies, this is the perfect opportunity for you.

Qualifications

• Experience in employer branding or related field.
• Strong writing and storytelling skills are essential.

Responsibilities

• Create content showcasing company culture and values.
• Manage employer branding activities on social media.

Skills

Employer Branding

Marketing

Communications

Storytelling

Social Media Management

Creative Design

Education

Bachelor's Degree in Marketing or Communications

Tools

LinkedIn

Instagram

Glassdoor

Job description

About the Role - We are looking for a creative and strategic Employer Branding Specialist to join our team and help us build a strong, authentic and engaging employer brand. In this role you will be responsible for showcasing our company culture, values and employee experience to attract top talents.

What you will do

• Create and share content that shows what it’s like to work at our company ( employee stories, videos, posters, photos, etc)
• Manage our employer branding activities on social media and job platforms (Instagram, LinkedIn, etc)

• Support hiring campaigns and help attract top talent through recruitment marketing
• Organize or support talent related events (job fairs, webinars, university visit, etc)
• Help improve how current and future employees see and experience our brand
• Track the success of branding efforts through data analysis and feedback

What will you need

• Experience in employer branding, marketing, communications or related field
• Strong writing and storytelling skills
• Creative mindset with an eye for design, photography or video content
• Familiarity with social media platforms such as LinkedIn, Instagram and Glassdoor
• A strong sense of curiosity and creativity to problem solve, deep understanding of recruitment marketing and talent attraction drivers
• Ability to work with different teams (HR, Corporate Affairs, Public Policy and Government ,etc)
• Passion for company culture and employee experience

About The Team

• You'll be part of a vibrant team of 4 creative individuals, each bringing different strengths from Talent Acquisition, Design, and Marketing. We combine our diverse skills to build impactful employer branding initiatives together. Our team is energetic, innovative, and always full of new ideas. We thrive on trying new things, tackling challenges, and learning as we go. If you enjoy collaborating and working in a fast-paced environment, you’ll fit right in with us.