Digital Marketing Manager

KARDINAL INDUSTRIES (M) SDN. BHD.; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading innovation solutions provider is seeking a Digital Marketing Manager in Jakarta Utara, Indonesia. The candidate will develop and implement digital marketing strategies, conduct market research, and collaborate with cross-functional teams. A Bachelor’s degree in Marketing or Communications and 5+ years of experience in digital marketing are required. Strong communication skills in both Bahasa Indonesia and English are essential. Competitive remuneration and employee benefits are offered.

Benefits

Competitive remuneration

Opportunities for career development

Employee benefits for work-life balance

Qualifications

• Minimum of 5 years of experience in digital marketing.
• Strong track record in social media and performance marketing.
• Bilingual in Bahasa Indonesia and English.

Responsibilities

• Develop and implement digital marketing plans and campaigns.
• Lead execution across paid, owned, and earned channels.
• Conduct market research specific to Indonesia.

Skills

Digital marketing

Social media management

Project management

Analytical skills

Communication skills

Education

Bachelor’s degree in Marketing or Communications

Tools

Meta Ads

Google Ads

TikTok

Digital analytics tools

Job description

Are you ready to make an impact in a new and evolving industry? Kardinal’s Marketing team is currently seeking a Digital Marketing Manager to drive our digital strategy and execution in Indonesia — one of our key growth markets.

Our team is looking for someone who can build and execute digital marketing strategies and customer communications across all online channels. You will obsess over the customer journey, collaborate closely with regional and global partners, and use data, creativity, and marketing instinct to bring ideas to life and drive measurable impact.

About the role

As Digital Marketing Managers, we rely on deep digital experience to execute campaigns from strategy and concept to production and delivery. We turn new ideas into actionable plans that scale globally but resonate locally. We use consumer insights, strategic thinking, and creativity to ensure all work engages audiences while delivering business goals. We use interpersonal skills to build relationships and collaborate with a cross‑functional team across markets. We juggle multiple workflows, deliver projects on aggressive timelines, and organize complex information so it’s clear, concise, and actionable.

What you’ll be doing

• Develop and implement digital marketing plans and campaigns, including performance marketing, social media, influencer collaborations, and CRM.
• Lead execution across paid, owned, and earned channels, ensuring consistent brand storytelling.
• Conduct market research to identify consumer insights, digital trends, and competitor activities specific to Indonesia.
• Collaborate with cross‑functional teams — including regional marketing, sales, and creative — to ensure alignment on digital objectives.
• Manage media budgets, optimize ROI, and report on campaign performance metrics including reach, engagement, and conversion.
• Oversee content localization and adaptation for digital platforms, ensuring Kardinal’s brand tone and visual identity are maintained.
• Build and maintain relationships with key digital partners, including agencies, KOLs, and media platforms.

What we’re looking for

• Indonesian citizens with Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in digital marketing, with a strong track record in social media, performance marketing, and content strategy.
• Strong project management skills with the ability to manage multiple campaigns simultaneously.
• Excellent written and verbal communication skills in both Bahasa Indonesia and English.
• Strong analytical and problem‑solving skills, with experience using digital analytics tools.
• Experience working with Meta Ads, Google Ads, TikTok, and digital analytics platforms.
• Knowledge of Indonesian digital culture, social platforms, and consumer behavior.

What we offer

We are committed to providing a supportive and rewarding work environment. We offer competitive remuneration, opportunities for career development and a range of employee benefits to support your work life balance.

About us

KARDINAL is a leading provider in innovation solutions with a strong focus in customer service and commitment in excellence. We have a reputation as a trusted partner to our clients. Join our dynamic team and be part of our continued success.

What's your expected monthly basic salary?

Which of the following types of qualifications do you have?

How many years' experience do you have as a Digital Marketing Manager?

Do you have customer service experience?

How many years' experience do you have in digital marketing?

Which of the following online advertising methods do you have experience with?

Which of the following languages are you fluent in?

How many years' experience do you have in market research?