Digital Marketing Interior

PT. UNITED TEKNOLOGI INTEGRASI (UTI); Jakarta Pusat; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading performance marketing company in Jakarta Pusat is looking for a Performance Marketing Manager to develop and lead digital marketing strategies. The ideal candidate will have at least 1-2 years of experience in performance marketing and strong leadership abilities. Responsibilities include managing campaigns across multiple platforms and delivering actionable insights through analytics. This role requires excellent communication and collaboration skills.

Qualifications

• 1-2 years of experience in performance marketing, with at least 2 years in a leadership role.
• Proficiency in analytics and tracking tools.
• Detail-oriented with strong project management skills.

Responsibilities

• Develop and lead the overall performance marketing strategy aligned with business goals.
• Optimize digital media budget across channels and oversee campaign execution.
• Build dashboards, track KPIs, and deliver actionable insights.
• Collaborate closely with the brand team for creative quality.
• Explore and scale new performance channels and keep up with industry trends.

Skills

Leadership skills

Communication skills

Cross-functional collaboration

Performance marketing experience

Analytical skills

Problem-solving skills

Project management skills

Tools

Google Ads

Facebook Ads Manager

TikTok Ads

Google Analytics

Google Tag Manager

Data Studio

Google Sheets

Job description

Qualifications

• 1-2 years of experience in performance marketing, with at least 2 years in a leadership role.
• Excellent leadership, communication, and cross-functional collaboration skills.
• Experience in managing and optimizing campaigns with significant budgets in platforms like Google Ads, Facebook Ads Manager, TikTok Ads, etc.
• Proficiency in analytics tools (Google Analytics, data studio, google sheets) and knowledge of tracking and attribution tools (e.g., Google Tag Manager, Pixel implementation).
• Strong analytical and problem-solving skills.
• Detail-oriented with strong project management skills.

Responsibilities

1. Strategy & Leadership: Develop and lead the overall performance marketing strategy aligned with business goals.
2. Campaign Management: Own and optimize the digital media budget across multiple channels. Oversee campaign planning, execution, and optimization across Meta, Google, TikTok, and other platforms. Drive consistent testing (creatives, audiences, landing pages) to reduce maximize cost metrics.
3. Data & Analytics: Build dashboards, track KPIs, and deliver actionable insights. Analyze full-funnel performance (awareness → conversion → retention) to ensure channel efficiency.
4. Cross-Functional Collaboration: Work closely with the brand team to ensure creative quality.
5. Innovation & Growth: Explore and scale new performance channels and growth levers. Keep up with industry trends, platform updates, and competitor strategies.