Creative Manager

BIENSI FESYENINDO; Kota Bandung; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A fashion company in Indonesia is seeking an Assistant Manager - City Marketing Execution to lead the creative direction and visual identity of its brands. The ideal candidate will have at least 5 years of experience in creative or art direction with a strong portfolio in branding and digital content. Proficiency in Adobe Creative Suite is essential. This position offers the opportunity to shape seasonal campaigns and collaborate across multiple teams.

Qualifications

• Minimum 5 years of experience in creative or art direction.
• Strong portfolio showcasing branding and digital content creation.
• Excellent understanding of fashion visual trends.

Responsibilities

• Lead the creative direction of all fashion brands.
• Develop and oversee creative concepts for campaigns.
• Collaborate with teams to translate briefs into executions.

Skills

Brand storytelling

Creative direction

Digital content creation

Photography direction

Leadership

Education

Bachelor’s degree in Visual Communication Design

Tools

Adobe Creative Suite

Job description

Assistant Manager - City Marketing Execution

What You’ll Do

• Lead the creative direction and visual identity of all Biensi fashion brands to ensure strong, consistent, and inspiring brand storytelling.
• Develop and oversee creative concepts for campaigns, photo & video shoots, social media content, and digital activations.
• Collaborate with Brand, Digital, Marketing, and E-Commerce teams to translate strategic briefs into impactful visual executions.
• Manage and supervise the in‑house creative team.
• Plan and direct seasonal campaigns, ensuring alignment between creative vision and commercial objectives.
• Ensure all creative materials meet brand guidelines, tone, and aesthetic standards while staying relevant to market trends.
• Lead ideation for fashion shoots, KOL collaborations, and event visual executions.
• Manage project timelines, budgets, and production workflows from concept to final output.
• Continuously explore design trends, pop culture, and digital innovation to strengthen brand impact and creativity.

What we’re looking for

• Bachelor’s degree in Visual Communication Design, Multimedia, Advertising, or related field.
• Minimum 5 years of experience in creative or art direction, preferably in fashion, lifestyle, or retail industry.
• Strong portfolio showcasing branding, campaign, and digital content creation.
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects) or equivalent design software.
• Excellent understanding of fashion visual trends, photography direction, and content storytelling.
• Able to transform marketing objectives into strong creative concepts with commercial appeal.
• Strong leadership and communication skills with the ability to guide and inspire creative teams.
• Detail-oriented, deadline-driven, and highly adaptable in a fast-paced creative environment.

Jenis pekerjaan: Kontrak