Copywriter Associate

Hangry; Jakarta Pusat; On-site; IDR 120,000,000 - 240,000,000; Full time

Job summary

Hangry in Jakarta is seeking a Creative Strategist to develop brand-aligned campaigns. You will work with marketing, revenue, art and social teams to translate concepts into compelling assets and experiences.

You will research consumer insights, maintain brand guidelines, and monitor campaign performance for optimization. Join a collaborative team that values creativity and leadership.

Qualifications

• Bachelor's degree in Marketing, Communications or related field.
• 1-3 years of experience in creative or brand strategy.
• Proven track record of developing campaigns that drive results.
• Experience in cross-functional, collaborative teams.
• Proficient with analytics to measure campaign impact.

Responsibilities

• Develop and implement creative strategies that support brand objectives.
• Collaborate with marketing, revenue, art, social media teams to align concepts.
• Oversee production of assets: visuals, copy, videos, digital materials.
• Conduct market research to inform creative strategies and relevance.
• Maintain and enforce brand guidelines across channels.
• Monitor campaigns and provide optimization insights.
• Stay updated on trends and best practices in creative marketing.
• Mentor junior teammates to foster creativity and growth.

Skills

Communication skills

Time management

Leadership

Problem solving

Teamwork

Analytical skills

Project management

Education

Bachelor's degree in Marketing/Communications

Tools

Google Workspace

Google Analytics

Job description

Responsibilities

• Develop and implement creative strategies that support brand objectives and resonate with target audiences.
• Collaborate with marketing, revenue, art, social media and art teams to integrate creative concepts into overall brand strategy.
• Oversee the production of creative assets, including visual content, copy, videos, and digital materials.
• Conduct market research and analyze consumer insights to inform creative strategies and ensure relevance.
• Maintain and enforce brand guidelines to ensure consistency across all marketing channels.
• Monitor and evaluate the performance of creative campaigns, providing insights and recommendations for optimization.
• Stay updated on industry trends, emerging technologies, and best practices in creative strategy and marketing.
• Mentor and guide junior team members, fostering a culture of creativity and innovation.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field1-3 years of experience in creative strategy, brand strategy, or a related role.
• Proven track record of developing and executing successful creative campaigns.
• Experience working in a collaborative, cross-functional team environment.
• Proficiency in google workspace tools (google docs, slides, sheet, ect)
• Experience with analytics tools (e.g., Google Analytics, social media analytics) to measure the impact of creative campaign
• Good in Communication Skill, Time Management Skill, Leadership Skill, Problem-solving Skill, Teamwork Skill, Analytical Skill, Project Management Skill