Copy Writer

Paramatex; Denpasar; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading textile company based in Bali is seeking a Copy Writer with strong writing and research skills. Ideal candidates should be passionate about fashion and lifestyle, proficient in social media platforms, and have a relevant degree. Responsibilities include writing engaging content, collaborating with team members, and conducting trend research. The role offers a chance to influence branding and marketing campaigns while being a part of a growth-oriented team.

Qualifications

• Proficient in social media and online platforms such as Instagram, TikTok, Facebook, YouTube.
• Experience with proofreading, editing, and content management systems.
• Able to work independently and collaboratively under deadlines.

Responsibilities

• Write clear, engaging content for various platforms.
• Review content for grammar, clarity, and consistency.
• Collaborate with Marketing and Sales teams for campaigns.
• Conduct research on fashion trends and market developments.

Skills

Strong writing skills

Research skills

Analytical thinking

Fashion trend awareness

Social media proficiency

Education

Diploma (D-III) or Bachelor’s (S1) in English, Marketing, Journalism, Communications

Tools

AI tools

Content management systems (CMS)

Microsoft Office

Job description

Overview

Are you a passionate and creative thinker with strong writing and research skills? Do you love keeping up with fashion trends and engaging content? Join Paramatex, a Bali-based company with over 19 years of experience serving international clients, as our Copy Writer only if you have:

A deep passion for fashion, lifestyle, and current trends.

Strong writing and research skills in both English and Indonesian.

A keen interest in social media and content trends.

Analytical thinking with the ability to understand and connect with target audiences.

Responsibilities

• Write clear, engaging, and persuasive content for various platforms—such as websites, social media, product descriptions, blogs, marketing emails, catalogs, and ads.
• Review content for grammar, clarity, and consistency. Make revisions based on feedback from stakeholders.
• Work closely with Marketing team members to write and edit content for a variety of projects (including print, web, mobile, video and social media) to further strengthen the branding and achieve the intended target audience.
• Together with other team members develop concepts and articulate messaging that connects with a desired audience and drives action.
• Maintain consistency in tone, voice, and messaging across all content.
• Collaborate with our Sales Team, Marketing as well as other divisions to create good marketing campaigns.
• Openly accept feedback and be willing to revise content to meet objectives.
• Apply SEO best practices where applicable to increase visibility and traffic (especially for website and blog content).
• Conduct research on fashion trends, competitors, and market developments to craft relevant and up-to-date content.

Requirements

• Diploma (D-III) or Bachelor’s (S1) degree in English, Marketing, Journalism, Communications, or a related field.
• Proficient in social media and online platforms such as Instagram, TikTok, Facebook, YouTube etc.
• Comfortable using AI tools to support content creation.
• Experience with proofreading, editing, and content management systems (CMS).
• Able to work independently and collaboratively under deadlines.
• Strong organizational and multitasking skills.
• A growth mindset—eager to learn and evolve personally and professionally.
• Basic proficiency in Microsoft Office (Word, Excel, PowerPoint).

Paramatex is a textile trading company based in Bali, Indonesia. With over 15 years of experience in the industry, our company has evolved to become a leader in its market. Driven by its Growth culture, our team consists of quality people who invest in the company’s growth and in themselves through continuous training and learning. Through our vision, we work to bring quality, desirable and sustainable textiles that are gentle to our planet, available to everyone (domestic & international) regardless whether they are startups or established brands. We work with worldwide network of suppliers who share the same vision as us, to bring latest trends and innovations to our market.