Content Creator

Vortex; Kota Yogyakarta; On-site; IDR 60,000,000 - 120,000,000; Full time

Job summary

Vortex in Yogyakarta seeks a Content Creator to design, produce and publish engaging short-form and long-form content across our digital channels, including Instagram, TikTok, and YouTube. You will translate brand messaging into compelling visuals and copy.

The role requires a portfolio across at least two platforms, CapCut proficiency, and a passion for education and technology. Join us to shape our EdTech storytelling and grow with a dynamic, creative team.

Qualifications

• Diploma or Bachelor's degree in Communications, Digital Media, Marketing, or related field.
• Minimum 1 year of content creation experience for social media.
• Portfolio across at least two platforms (e.g., Instagram, TikTok, YouTube).
• Proficiency in CapCut; knowledge of InShot or Canva is a plus.
• Familiar with platform features and trends on Instagram, TikTok, YouTube, LinkedIn.
• Basic understanding of social media analytics tools.

Responsibilities

• Conceptualize and publish multi-format content across platforms.
• Produce short-form videos; capture assets.
• Write captions and hooks; collaborate with designer/editor.
• Publish content and engage with the audience.
• Monitor performance metrics and report weekly.
• Maintain brand voice and visual identity.

Skills

Content creation

Video editing

Caption writing

Social media analytics

English writing

Education

Diploma or Bachelor's degree

Tools

CapCut

InShot

Canva

Job description

Short-Form Video, Content Creation, Instagram, TikTok, CapCut, Caption Writing, Social Media Analytics

Short-Form Video, Content Creation, Instagram, TikTok, CapCut, Caption Writing, Social Media Analytics

Ended At

April 7, 2026

About the role

The Content Creator is responsible for conceptualizing, producing, and publishing engaging multi-format content — including short-form videos, reels, static posts, stories, and blog articles — across all digital platforms of the organisation. The role requires a strong creative sensibility, a solid understanding of platform algorithms, and the ability to translate brand messaging into content that resonates with target audiences in the education and technology sector.

What you'll do

Content Ideation & Planning

Generate creative content ideas aligned with campaign themes and brand identity.

Contribute to the monthly content calendar in coordination with Campaign Strategist.

Research trending topics, formats, and hashtags relevant to the education, technology, and EdTech audience.

Content Production

Produce short-form video content (Reels, TikTok, YouTube Shorts) from scripting to final upload.

Capture original photo and video assets during events, product sessions, and day-to-day operations.

Write captions, hooks, and accompanying copy for each content piece.

Collaborate with the Graphic Designer for visual assets and with the Video Editor for post-production.

Publishing & Community Interaction

Schedule and publish content across Instagram, TikTok YouTube, and other relevant platforms.

Monitor audience comments and interactions; escal… 

Performance Monitoring

Track basic performance metrics (views, reach, engagement rate, saves) for each content piece.

Report underperforming or overperforming content to the Campaign Strategist weekly.

Brand Consistency

Ensure all content adheres to brand guidelines (tone of voice, visual identity, messaging pillars).

Maintain a consistent content quality standard across all platforms.

What we're looking for

Diploma or Bachelor's degree in Communication, Broadcasting, Digital Media, Marketing, or a related field (or currently enrolled).

Minimum 1 year of experience creating content for social media (personal, freelance, or organisational projects accepted).

Demonstrated portfolio of multi-format content (video, photo, written) across at least two social media platforms.

Proficiency in CapCut for content creation; familiarity with other tools such as InShot or Canva is a value-added advantage.

Familiarity with Instagram, TikTok, YouTube, and LinkedIn features, best practices, and trends.

Basic understanding of social media analytics (Meta Insights, TikTok Analytics, or equivalent).

What You Will Bring

Strong storytelling ability with a creative and visually oriented mindset.

Good written communication skills in Bahasa Indonesia; English proficiency is an advantage.

Self-driven, proactive, and able to work within tight content deadlines.

Preferably has experience or interest in the education, technology, EdTech, or creative industry.

We are Vortex, a Yogyakarta-based technology and digital transformation company dedicated to delivering end-to-end solutions for all digital transformation needs. Backed by a diverse team of experts and a wealth of project experience, we empower individuals and businesses to push beyond limits and drive meaningful growth.

Are you ready?

Let's evolve together

Join us on our quest to tackle various challenges at the intersection of education and technology.