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Campaign - Marketing

Shopee

Jakarta Utara

On-site

IDR 100.000.000 - 200.000.000

Full time

Today
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Job summary

A leading e-commerce platform in Jakarta is seeking a marketing professional to manage campaigns effectively. The role involves planning, executing, and analyzing marketing efforts to drive engagement. Ideal candidates should possess a Bachelor's degree and have at least 1 year of relevant experience, preferably in tech or similar industries. Strong project management and communication skills are essential.

Qualifications

  • 1+ years of working experience in a fast-paced industry.
  • Proven experience in campaign marketing or a similar role.
  • Ability to work collaboratively with cross-functional teams.

Responsibilities

  • Plan, execute, and manage Double Date and Ad-Hoc campaigns.
  • Develop timelines, set goals, and ensure campaign milestones are met.
  • Monitor and analyze campaign performance metrics.

Skills

Campaign marketing
Project management
Communication skills
Creative thinking
Digital marketing tools proficiency

Education

Bachelor’s degree
Job description
Responsibilities
  • Plan, execute, and manage Double Date and Ad-Hoc campaigns.
  • Develop timelines, set goals, and ensure campaign milestones are met.
  • Collaborate with various stakeholders including campaign operations, channel managers (PIC), business development (BD), and other relevant teams.
  • Ensure all stakeholders are aligned and informed throughout the campaign lifecycle.
  • Design and produce campaign assets, including graphics, videos, and promotional materials.
  • Create and maintain campaign microsites and entry points, ensuring they are up-to-date and engaging.
  • Develop innovative Key Selling Points (KSPs) for campaigns to drive engagement and conversions.
  • Formulate virality plans to enhance campaign reach and effectiveness.
  • Plan and execute activation strategies to ensure maximum campaign impact.
  • Monitor and analyze campaign performance metrics.
  • Provide insights and recommendations for future campaign improvements.
Requirements
  • Bachelor’s degree from any major.
  • 1+ years of working experience in a fast-paced industry, preferably Tech, Management Consulting or FMCG companies.
  • Proven experience in campaign marketing or a similar role.
  • Strong project management and organizational skills.
  • Excellent communication and interpersonal skills.
  • Creative thinking and problem-solving abilities.
  • Proficiency in digital marketing tools and platform
  • Ability to work collaboratively with cross-functional teams.
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