Brand Section Head

Yayasan Bina Nusantara; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading nonprofit organization is seeking a Product Brand & Marketing Manager to manage branding strategies and execution in Jakarta. This role requires a bachelor's degree and at least 4 years of experience in brand management. Responsibilities include designing promotional materials, ensuring consistent messaging, and building media relationships. Ideal candidates will possess skills in event management and digital media platforms.

Qualifications

• Minimum 4 years working experience as Brand Section Head/Brand Supervisor.

Responsibilities

• Assist Brand Manager in planning and executing annual working plan.
• Monitor the implementation of corporate brand strategy and marketing communications.
• Design promotional materials content for marketing effectiveness.
• Ensure consistent brand positioning across all marketing channels.
• Build and maintain relationships with local and national media.

Skills

Brand Management

Event Management

Knowledge in Digital Media platforms

Education

Bachelor’s degree (S1) in any major

Job description

Product Brand & Marketing Manager (Lavere & Ruhee Diary)

Everlash

South Jakarta, Jakarta, ID

Brand Marketing

North Jakarta, Jakarta, ID

Responsibilities

• Assist Brand Manager in planning and execute annual working plan according to related area.
• Monitor the implementation of corporate brand strategy and marketing communications policies in all activities.
• Design promotional materials content for marketing effectiveness, cross-selling implications and adherence to brand guidelines.
• Design advertising program effectiveness to meet customer acquisition goals in coordination with external agency, design public relations efforts.
• Assist Brand Manager in developing comprehensive operation procedures that support the overall strategic direction of the overall organization.
• Ensure a consistent concept for all external messaging and creative executions.
• Ensure consistent brand positioning and messaging across all marketing channels and materials within the section.
• Monitor written and graphic content for a variety of uses to enable consistent and controlled communications.
• Build and maintain relationships with various local and national media.
• Maintain and update the competition media data and analysis.
• Develop and maintain the Brand Standards Guidelines and Logo management.
• Keep updated on industry trends, emerging technologies, and best practices in branding and marketing.
• Provide news feeding to related media and arrange off-air activities (e.g., speaker, organize event and venue).

Job Requirements

• Minimum bachelor’s degree (S1) in any major.
• Minimum 4 years working experience as Brand Section Head/Brand Supervisor.
• Skills needed: Brand Management, Event Management & Knowledge in Digital Media platforms.