Brand Publicity & Social Media Strategist

PT HIWORK TEKNOLOGI INDONESIA; Jakarta Utara; On-site; IDR 333.388.000 - 500.084.000; Full time

Job summary

A prominent Indonesian technology firm is seeking a Social Media & Brand Publicity Manager to enhance a well-known Chinese automotive brand's presence in the Indonesian market. The role requires creativity and proficiency in managing digital content across social platforms, with responsibilities including planning and implementing publicity strategies, monitoring engagement metrics, and coordinating with internal teams. Candidates should have 2-3 years of experience in a relevant field and strong communication skills in both Bahasa Indonesia and English.

Qualifications

• Minimum 2–3 years of experience in social media management, digital marketing, or brand communication.
• Proven ability to create and manage digital content and social campaigns.
• Excellent understanding of social media algorithms and engagement strategies.

Responsibilities

• Plan, create, and manage content across social media platforms.
• Develop and implement branding and publicity strategies.
• Monitor social media trends and prepare analytic reports.

Skills

Social media management

Digital marketing

Brand communication

Content creation

Analytical skills

Communication skills

Education

Bachelor’s degree in Communication, Marketing, or related field

Tools

Canva

Adobe Creative Suite

CapCut

Job description

A prominent Indonesian technology firm is seeking a Social Media & Brand Publicity Manager to enhance a well-known Chinese automotive brand's presence in the Indonesian market. The role requires creativity and proficiency in managing digital content across social platforms, with responsibilities including planning and implementing publicity strategies, monitoring engagement metrics, and coordinating with internal teams. Candidates should have 2-3 years of experience in a relevant field and strong communication skills in both Bahasa Indonesia and English.