Brand Marketer [Consumer Healthcare]

Monroe Consulting Group; Indonesia; Hybrid; IDR 501.420.000 - 835.702.000; Full time

Job summary

A recruitment agency is seeking a Brand Marketer for a health-tech company in Indonesia. The role involves managing brand marketing for health supplements, leveraging consumer insights, and coordinating campaigns with various teams. Candidates should have 2-5 years of brand marketing experience, particularly in consumer healthcare or FMCG. This position offers a hybrid work setup and the opportunity to impact healthcare outcomes in Southeast Asia.

Qualifications

• 2-5 years in brand marketing, ideally consumer healthcare/FMCG.
• Experience in turning insights into measurable results.
• Solid grasp of demand planning and merchandising fundamentals.

Responsibilities

• Lead brand insighting and size opportunities.
• Build and execute the annual brand plan.
• Drive tactical programs across various platforms.
• Own forecasting and inventory management.
• Coordinate with multiple teams to ensure campaign success.
• Track KPIs to measure success.

Skills

Brand marketing

Consumer insights

Demand planning

Campaign management

Job description

Executive recruitment company Monroe Consulting Group Philippines is recruiting on behalf of a health‑tech company connecting healthcare professionals across Southeast Asia and partnering with brands to turn real‑world insights into better patient outcomes. Our respected client is currently seeking for a Brand Marketer. This well‑established company is based in Taguig, Philippines and currently offers a hybrid work setup.

The Brand Marketer will be responsible for owning the end‑to‑end brand marketing for the range of health supplements. You'll turn consumer and HCP insights into sharp plans, manage day‑to‑day brand execution, and keep forecasts and inventory tight‑supported by our Digital Marketing, Content, and Affiliate marketing teams.

Key Responsibilities

• Lead brand insighting: size opportunities, segment consumers, translate data into clear bets.
• Build and execute the annual brand plan (strategy, messaging, channel mix, budget).
• Drive tactical programs across pharmacy, e-commerce, social, KOL/HCP, and on‑ground activations.
• Own forecasting (sell‑in/sell‑out) and inventory management to target service levels and cash efficiency.
• Manage campaign calendars, briefs, and performance dashboards; course‑correct fast.
• Coordinate with Digital, Content, Affiliate, Sales, and Supply to land campaigns on time that connect.
• Track KPIs: awareness, trial, repeat, share, ROAS, forecast accuracy, in‑stock rate.
• Champion the consumer: run rapid tests, gather feedback, and turn learnings into next actions.

Key Qualifications

• 2-5 years in brand marketing, ideally consumer healthcare/FMCG with pharmacy and e-commerce exposure.
• Proven experience turning insights into plans and measurable results.
• Solid grasp of demand planning, basic P&L levers, and merchandising fundamentals.
• Comfortable with dashboards (e.g., Excel/Sheets) and brief writing; clear, concise communicator.