Brand Manager Yogyakarta

PT Agrinesia Raya; Daerah Istimewa Yogyakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A prominent food manufacturing company in Indonesia is seeking an experienced brand manager to develop brand strategies and marketing plans. The ideal candidate will have at least 5 years of experience in brand management, preferably in the FMCG sector. Responsibilities include designing brand strategies, managing product development, and ensuring brand consistency across marketing initiatives.

Qualifications

• Min. Bachelor's Degree required.
• At least 5 years in brand management or a related field is necessary.
• Experience in food manufacturing or FMCG industry preferred.

Responsibilities

• Design research-based brand strategy for product growth.
• Assist with product development and pricing strategies.
• Supervise advertising and product design for brand consistency.
• Communicate brand personality to consumers.

Skills

Brand strategy development

Communication skills

Relationship management

Education

Bachelor's Degree in Business, Management, Economics, or Advertising

Job description

This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Job Description

• Design a research-based brand strategy and develop brand using digital and non-digital marketing strategies, including brand guidelines, brand vision and brand awareness
• Assisting with product development, pricing, and new product launches for developing new business opportunities
• Supervising advertising, product design and other forms of marketing to maintain consistency in branding
• Communicate brand personality and company's foundational ideas to consumer

Qualification

• Min. Bachelor's Degree in Business, Management, Economics, Advertising & Management Studies
• Has at least 5 years in brand management/ related field
• Experience in food manufacture or FMCG industry
• Have a strong relationship management skills and excellent communication through brand awareness