Brand General Manager SK-II

PT Luxasia Indonesia; Jakarta Selatan; On-site; IDR 450.000.000 - 550.000.000; Full time

Job summary

A leading beauty and lifestyle company in Indonesia is looking for a Marketing Director to develop and implement marketing strategies that drive brand growth. The ideal candidate will have a Bachelor's degree in Marketing or Business, at least 10 years of experience in Marketing or Sales, and a strong understanding of omnichannel retail dynamics. This role involves relationship management with stakeholders and conducting market research to seize opportunities and strengthen sales channels across online and physical platforms.

Qualifications

• Minimum 10 years of experience in Marketing and/or Sales roles with measurable success.
• Experience in omnichannel retail and distribution.
• Ability to manage relationships with internal and external stakeholders.

Responsibilities

• Develop and own marketing strategies to maximize growth.
• Monitor marketing efforts for profitable outcomes.
• Conduct market research to identify commercial opportunities.
• Strengthen existing and new sales channels, especially e-commerce.

Skills

Strong execution abilities

Consumer trend analysis

Relationship management

Negotiation skills

Networking

Education

Bachelor's Degree in Marketing or Business

Job description

Luxasia Group is the leading omnichannel partner for beauty and luxury lifestyle brand distribution, retail, and e-Commerce in Asia Pacific. Since 1986, we have strived to make a difference to Asia Pacific consumers by bringing them the finest beauty brands from all over the world - across niche, prestige, and masstige categories. We are a winning TEAM of diverse individuals whose commitment, grit, and shared core values drive everything we do. There are plenty of opportunities for growth and development across the countries we currently operate in (and plan to expand into). Make a difference with us today.

Position Overview

In this position you will develop and own the strategy in strengthening marketing-brand activities, build channels, and improve sales in our Indonesian market. Your focus is on our core portfolio of skincare, fragrances, makeup, including the cross-border business. You will need to have a close pulse on key consumer trends and emerging white space opportunities and have strong execution abilities including retailer relationships to expand and grow our market share and business portfolios in Indonesia.

Primary Responsibilities

• Initiate clear business and marketing strategies that will maximise the profitable growth of Luxasia’s brands and products in both online and physical retail channels
• Closely monitor the outcome of marketing efforts and business activities, to ensure profitable outcomes
• Principal relationship, able to negotiate, dealing and well communicate with our main stakeholders
• Develop viable business model that will lead to sustainable growth and execute them
• Conduct market research and analysis to identify commercial opportunities
• Have a clear understanding of customers’ needs, and consumer trends in the beauty and skincare sector
• Manage relationship with retailer relationships, and continually act to acquire new customers
• Strengthen existing sales channels, and identify and grow new opportunities in the e-commerce space
• Seek out new opportunities in expanding the products and brands portfolio, and lead the commercialization and business planning

Key Requirements

• A Bachelor's Degrees in Marketing or Business or a closely related field with equivalent combination of relevant education and work experience that will allow successful performance of job expectations.
• Grit, tenacity, and willingness to make things work.
• At least 10 years of increasingly responsible work experience in a combination of Marketing and/or Sales function, and over this period has successfully delivered on meaningful metrics, especially top line and bottom-line results.
• Consistent track record of success (leading & participating) with matrix organizations and projects that involve multi-disciplinary teams.
• Has demonstrated success in ambitious business situations, i.e. new business model, turn-around, sustaining high growth.
• A strong level of business and commercial acumen, particularly in omnichannel retail and distribution, and a deep understanding of the business’ local market and consumer behaviour.
• An outstanding communicator who can interact with internally and externally with brand owners, management and colleagues.
• Excellent networking skills and the ability to make partnerships happen.