Brand Executive

PT. Cantik Alami Sehat; Jakarta Barat; On-site; IDR 78,120,000 - 133,920,000; Full time

Job summary

PT Cantik Alami Sehat is seeking a Brand Executive to support brand management, marketing campaigns, and strategic initiatives. You will work with Design, Social Media, Ecommerce, KOL, Affiliate, and Sales teams to ensure cohesive branding across channels.

The role emphasizes developing SOPs, campaign briefs, and marketing guidelines, along with market research, performance analysis, and reporting to drive business growth. Strong analytical and communication skills are essential.

Qualifications

• Experience in brand management within FMCG or beauty industries.
• Strong ability to research markets and derive consumer insights.
• Excellent strategic communication and documentation skills.
• Strong mathematical and data analysis capabilities.

Responsibilities

• Assist in planning and executing branding and marketing campaigns.
• Develop campaign briefs, marketing guidelines, SOPs, and operational protocols for internal teams and external partners.
• Translate brand and campaign ideas into clear, structured, and actionable documentation.
• Coordinate with cross-functional teams including Design, Social Media, Ecommerce, KOL, Affiliate, and Sales.
• Ensure brand consistency across online and offline channels.
• Conduct market research, competitor analysis, and consumer trend monitoring.
• Support product launches, promotional activations, and seasonal campaigns.
• Analyze campaign performance, sales data, and marketing effectiveness.
• Prepare campaign reports, presentations, and strategic recommendations.
• Support budgeting, target tracking, and performance evaluation.

Skills

Brand management

Market research

Consumer insights

Strategic communication

Documentation

Data analysis

Cross-functional collaboration

Campaign planning

Job description

Are you someone who is strategic, analytical, and passionate about building strong brands? If so, we are looking for you!

PT Cantik Alami Sehat is continuously growing, and we are looking for a Brand Executive who is ready to support brand management and marketing activities. Whether you already have experience in brand management within the FMCG industry or are looking to further develop your career in a dynamic industry, what matters most to us is your strategic thinking, attention to detail, analytical ability, and willingness to contribute to the growth of our brands.

As a Brand Executive, you will play an important role in supporting brand management, marketing campaigns, and strategic initiatives. You will work closely with various departments, including Design, Social Media, Ecommerce, KOL, Affiliate, and Sales teams, to ensure that brand strategies and marketing activities are carried out effectively, consistently, and in line with the company's objectives.

You will have the opportunity to develop your competencies in brand management and marketing, work alongside cross-functional teams, and contribute to various initiatives aimed at strengthening brand presence, improving campaign effectiveness, and supporting business growth.

Here are the qualifications you must have:

• Experience in brand management, preferably within the FMCG industry or beauty Companies
• Strong understanding of market research and consumer insights.
• Strong strategic communication skills.
• Ability to develop SOPs, campaign briefs, marketing guidelines, and other structured documentation.
• Strong mathematical and data analysis skills.
• Strong analytical, strategic thinking, and problem-solving skills.

What will you do?

• Assist in planning and executing branding and marketing campaigns
• Develop campaign briefs, marketing guidelines, SOPs, and operational protocols for internal teams and external partners
• Translate brand and campaign ideas into clear, structured, and actionable documentation
• Coordinate with cross-functional teams including Design, Social Media, Ecommerce, KOL, Affiliate, and Sales teams
• Ensure brand consistency across online and offline channels
• Conduct market research, competitor analysis, and consumer trend monitoring
• Support product launches, promotional activations, and seasonal campaigns
• Analyze campaign performance, sales data, and marketing effectiveness
• Prepare campaign reports, presentations, and strategic recommendations
• Support budgeting, target tracking, and performance evaluation

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Manufacturing, Transport & Logistics 101-1,000 employees

We are more than just a brand; we are an embodiment of timeless elegance, innovation, and empowerment.

We are more than just a brand; we are an embodiment of timeless elegance, innovation, and empowerment.