Brand & E-Commerce Manager

UniTAG; Kota Malang ꦠꦸꦛꦩꦭꦁ; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading technology brand in Malang is seeking a Digital Marketing Lead to drive brand awareness and optimize e-commerce performance. You will develop integrated strategies, manage campaigns on platforms like TikTok, and oversee market analysis to enhance visibility. A Bachelor’s degree in Marketing and 4 years of relevant experience are required. Join a collaborative environment with a competitive salary package.

Benefits

Competitive salary and benefits

Permanent employee status

Workstation and collaborative team environment

Qualifications

• Minimum 4 years of experience leading Digital Marketing and E-Commerce functions.
• Proven track record managing TikTok Ads and marketplace campaigns.
• Strong analytical skills with hands-on experience in digital launches.

Responsibilities

• Develop and execute integrated digital marketing and e-commerce strategies.
• Manage and optimize performance across digital platforms.
• Conduct market and competitor analysis.

Skills

Digital marketing

E-commerce optimization

Analytical skills

Campaign management

Knowledge of TikTok Ads

Education

Bachelor’s degree in Marketing

Job description

Lead and grow our digital presence across multiple online platforms for innovative tech brands— Octagoods, Aulumu, and Sharge. You’ll be responsible for driving brand awareness, optimizing e-commerce performance, and executing impactful marketing campaigns that deliver measurable results.

Key Responsibilities

• Develop and execute integrated digital marketing and e-commerce strategies to boost sales and visibility.
• Manage and optimize performance across TikTok Ads, marketplace ads, and other digital platforms.
• Conduct market and competitor analysis to identify product and branding opportunities.
• Oversee digital campaigns to maximize ROAS and customer acquisition.
• Collaborate with internal teams to plan and launch new digital products.
• Monitor marketing and sales reports to ensure data-driven decisions and strategy improvement.

Qualifications

• Bachelor’s degree in Marketing, Business Management, Communications, or related fields.
• Minimum 4 years of experience leading Digital Marketing and E-Commerce functions (experience in new brand development is a plus).
• Proven track record managing TikTok Ads, marketplace campaigns, and CRM activities.
• Strong analytical skills and campaign optimization experience.
• Hands‑on experience in digital launches and branding initiatives.
• Passion for gadgets and technology is highly valued.
• Willing to be based in Malang, Indonesia.

Benefits

• Competitive salary and benefit package.
• Permanent employee status.
• Workstation and collaborative team environment.