Beauty Marketing Lead — Campaigns, Growth & KOLs

PT OTWOO Cosmetic Indonesia; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading cosmetics company in Jakarta Utara is seeking a Marketing Manager to lead advertising and promotional activities for beauty products. The ideal candidate should have over 5 years of experience in marketing, particularly in the beauty or lifestyle sectors, along with strong knowledge of digital marketing tools. This role involves developing and executing marketing strategies to enhance brand visibility and drive customer engagement.

Qualifications

• Minimum 5 years of marketing experience, preferably in beauty or lifestyle industry.
• Strong analytical abilities and project management skills.
• Creative mindset with proven success in impactful ad campaigns.

Responsibilities

• Develop and execute marketing strategies for beauty product lines.
• Manage KOL and affiliate channels effectively.
• Create and evaluate marketing plans to achieve company goals.

Skills

Advertising strategies

Digital marketing tools

Communication skills

Project management

Leadership skills

Education

Bachelor’s degree in Marketing or related field

Tools

Google Analytics

Meta Ads Manager

Job description

A leading cosmetics company in Jakarta Utara is seeking a Marketing Manager to lead advertising and promotional activities for beauty products. The ideal candidate should have over 5 years of experience in marketing, particularly in the beauty or lifestyle sectors, along with strong knowledge of digital marketing tools. This role involves developing and executing marketing strategies to enhance brand visibility and drive customer engagement.