Senior Vitality Marketing & Channel Lead

AIA; Hong Kong; On-site; HKD 480,000 - 720,000; Full time

Job summary

Amplify Health is seeking a marketing professional to drive Vitality channel marketing across distribution partners. You will shape strategy, plan campaigns and evaluate impact to grow awareness and revenue in Asia.

Responsibilities include planning and executing marketing strategies, researching market opportunities, developing partnerships, and coordinating programmes with third parties to maximize revenue. You will collaborate with cross-functional teams to turn ideas into meaningful actions.

Responsibilities

• Plan, implement and evaluate the strategy for marketing Vitality brand through various distribution channels
• Propose and implement marketing strategies and plans for product promotion and pricing policy
• Research and analyse the marketplace to identify new marketing opportunities
• Develop and monitor channel opportunities and partnerships to maximise revenue
• May develop marketing programmes with third-party partners

Job description

Amplify Health is seeking a marketing professional to drive Vitality channel marketing across distribution partners. You will shape strategy, plan campaigns and evaluate impact to grow awareness and revenue in Asia.

Responsibilities include planning and executing marketing strategies, researching market opportunities, developing partnerships, and coordinating programmes with third parties to maximize revenue. You will collaborate with cross-functional teams to turn ideas into meaningful actions.