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Instructure, Inc.
Head of Customer Experience, Support & Marketing
Ainscough Crane Hire
Head of Customer Support & Marketing
Ainscough Crane Hire
Marketing & Collateral Manager
Job summary
A leading media company is seeking a Marketing and Collateral Manager, Local Sales, in Manchester. The role involves developing marketing partnerships, managing content for sales enablement, and driving brand awareness. Ideal candidates are collaborative, self-starting, and commercially focused. Strong relationship-building skills are essential to success in this position.
Qualifications
- Proven ability to build relationships with internal teams and external partners.
- Experience managing multiple priorities and deadlines effectively.
- Strong focus on delivering results that meet business objectives.
Responsibilities
- Develop and manage industry and marketing partnerships.
- Maintain and update marketing content on sales platforms.
- Create compelling sales messaging based on market insights.
Skills
Accepting applications until: 7 November 2025
As a Marketing and Collateral Manager, Local Sales at Global, you will:
- Develop and manage industry and marketing partnerships to drive brand awareness and credibility for Global’s Local Sales offering.
- Work closely with the Online Marketing Manager to align offline activity with digital campaigns.
- Work with the Head of Marketing to identify and manage Global’s appearance at trade events and co-marketing initiatives to maximise reach and lead generation.
- Track and report on effectiveness, recommending optimisations where necessary.
- Maintain and update relevant content and collateral on Showpad, ensuring the sales team has access to the latest RAJAR figures, product updates, and marketing materials.
- Stay informed on trends in media marketing, audience research, and partnership opportunities to continually enhance the Local Sales marketing approach.
- Create and blend a content calendar with commercial insights to create compelling sales messaging around seasonal events, consumer trends and sector opportunities.
1. Think Big: Shape fresh B2B marketing tactics and partnership strategies that grow Global’s brand awareness and relevance to Local Sales advertisers.
2. Own It: Take ownership of your ideas and initiatives, and see your work drive tangible commercial impact.
3. Keep it Simple: Translate commercial performance and market data into clear, actionable recommendations for sales and marketing teams.
4. Better Together: Collaborate both within your own team (Online Marketing, CRM) and wider Sales team to achieve shared goals.
In your first few months, you’ll have:
- Built strong relationships with internal teams and external partners.
- Updated and optimised Showpad content to reflect the latest data and marketing materials.
- Planned or supported at least one partnership event or co-marketing initiative.
- Undertaken market analysis to identify new sector partnerships.
- Collaboration skills: A natural relationship-builder who influences stakeholders effectively.
- Self-starting, organised & pragmatic: Skilled at managing multiple priorities and deadlines.
- Commercially minded & outcome-focused: Focused on delivering results that align with business objectives, optimising in-flight where needed
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.