Bauer Media Outdoor
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A leading media company in London is seeking a Software Engineering Director to lead a large engineering team and drive the future of digital outdoor advertising. This role demands expertise in cloud-native architectures and AI integration while fostering an agile, accountable engineering culture. The position offers competitive compensation, flexible working, and the chance to significantly influence the industry.
Location: London (Hybrid – 3 days onsite)
Budget responsibility: £5M–£10M
Team: 5 direct reports | 30 in total
Build the future of outdoor advertising. Literally.
Bauer Media Outdoor is on a mission to reinvent how brands plan, buy, and deliver outdoor advertising across Europe.
We’re building world-class digital products that connect data, creativity, and AI. Turning thousands of screens, cities, and moments into a smarter, faster, and more transparent advertising ecosystem.
Now, we’re looking for a Software Engineering Director to lead the charge.
Someone who thrives on scaling teams, solving complex problems, and building products that shape entire industries.
Outdoor advertising is going digital, and we’re determined to lead the revolution.
Our products already reach millions of people across 15,000 digital screens, and in the next few years, they’ll process over €1 billion in revenue.
We’re moving fast: building from the ground up, modern tech stack, AI-first mindset, and an engineering culture that’s collaborative, experimental, and obsessed with impact.
This isn’t about keeping the lights on. It’s about building the lights of the future.
You’ll head up a 30-person engineering organisation working across three core products that are redefining the OOH (Out-of-Home) landscape:
You’ll set the technical strategy, build scalable systems, and create a culture of engineering excellence.
We’re looking for a builder,not just a leader. Someone who’s as comfortable talking architecture and scalability as they are discussing team culture and product strategy.
You’ll likely have:
You’ll introduce new ways of thinking, new frameworks for delivery, and new opportunities to experiment.
This is a role for someone who believes that engineering is a craft, leadership is a service, and technology should move people forward.
Modern. Scalable. Evolving fast.
AWS, Kubernetes, Node.js, TypeScript, microservices.
Building new platforms from scratch while integrating with legacy systems where needed.
Working closely with Engineering Managers and Product Managers to deliver AI-enabled, data-driven platforms.
A leadership role with true ownership and influence across a business transforming an entire industry.
The package will also include:
The chance to shape the future of digital outdoor advertising, and see your work live in the world, every single day.
At Bauer Media, we believe in building teams that reflect the diverse audiences we serve. We’re proud of the inclusive, collaborative environment we’re creating, one where curiosity, creativity, and bold ideas can thrive.
If you’re ready to lead a team that’s building the future of media, we’d love to hear from you.
Apply now and help us light up the world of Out-of-Home As part of this, you will get to grow and learn by working with the latest tech, joining innovative partners, and collaborating with great colleagues on a day-to-day basis. You will have influence and the opportunity to create something you will feel proud of.
At Bauer Media, we are committed to treating everyone with fairness and respect, regardless of their race, gender, age, ethnicity, background, sexual orientation, disability, or any other differences. We work hard to foster an inclusive environment, a place you can be yourself. We support reasonable adjustment requests from candidates and employees. If you’re interested in joining us to shape the future of out-of-home media, we’d love to hear from you.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.