Brand Manager jobs in United States

Vanrath is excited to collaborate with a long-term client in Newtownabbey that is seeking to add a Marketing Specialist to the team.

Monday - Friday role (8am - 4pm OR 9am-5pm, also happy to consider slightly reduced hours)

Working from home Friday.

Salary
~£35,000 - £40,000 (depending on experience) + up to 20% bonus.
benefits included.

The Role:

We are seeking an experienced Senior Marketing Executive to play a key role in shaping and delivering a dynamic marketing strategy that supports business growth across Ireland, Mainland Europe, and the US.

This is a fast-paced role that will suit someone who thrives on variety, can juggle multiple projects at once, and is comfortable working in a service-focused, international environment. We' re looking for a proactive, energetic individual who is skilled at building brand presence and profile on a global stage.

• Develop and execute the company's marketing strategy in line with business objectives.
• Plan and deliver multi-channel marketing campaigns, closely aligned with sales activities.
• Create engaging content for a range of platforms including websites, blogs, email campaigns, brochures, press releases, and social media.
• Manage and update the company website to ensure content is fresh, relevant and impactful.
• Build and maintain a strong presence across social media and professional networks.
• Support new business generation through lead nurturing and targeted campaigns.
• Draft thought leadership content and coordinate opportunities for events and speaking engagements.
• Identify and evaluate sponsorships, partnerships, and collaboration opportunities.
• Conduct market research and competitor analysis to inform strategy and business development.
• Develop and maintain content libraries for bids, proposals, and tenders.
• Monitor, analyse, and report on the effectiveness of marketing activity.
• Organise and attend events such as recruitment fairs, exhibitions, and industry networking opportunities.
• Contribute to brand-building initiatives aimed at enhancing both client and candidate engagement.
• Support with recruitment marketing activities including creative job advertising and campaign management.
• Assist with marketing budget monitoring and reporting.
• Carry out additional marketing and administrative tasks as required.

• Degree in Marketing or a related discipline.
• Minimum 3-5 years' experience in a similar marketing role, ideally in an international service-based environment.
• Strong IT and digital skills, with a proven ability to manage online campaigns and platforms.
• Exceptional written and verbal communication skills.
• Highly organised, able to manage multiple priorities in a fast-moving environment.
• Dynamic, resourceful, and comfortable working both independently and collaboratively.

• Experience in sectors such as Construction, Engineering, or Recruitment would be advantageous

• Enhanced holidays
• Private medical
• Critical illness
• Life insurance