Website Optimisation Manager

Motia; Leeds; On-site; GBP 35,000 - 40,000; Full time

Job summary

A digital marketing agency in Leeds is looking for a Website Optimisation Manager to take charge of SEO and CRO strategies. You will enhance site performance, manage a team, and work with agency partners. The position offers a salary between £35,000 and £40,000, hybrid work arrangements with 3 days onsite, and a supportive work environment with generous benefits.

Benefits

25 days annual leave plus bank holidays

Birthday leave after 1 year

Holiday purchase scheme

Free onsite parking

Pension

Life assurance

Qualifications

• Proven track record in SEO and CRO.
• Experience launching and optimising websites.
• Problem-solving mindset and attention to detail.

Responsibilities

• Own the SEO and CRO strategies from start to finish.
• Run A/B and MVT testing programs.
• Report on website performance metrics.
• Manage relationships with SEO and digital agency partners.

Skills

Deep expertise in SEO

CRO experience

Content marketing knowledge

Experience with Google Analytics

Hands-on with SEMrush

Tools

Google Analytics

GSC

SEMrush

Adobe Creative Cloud

Job description

As our Website Optimisation Manager, you'll be the engine behind our site's growth. Reporting to the Head of Marketing, you will own the strategy and execution for both SEO and CRO. Your mission is to boost traffic, turn visitors into customers, and continuously improve our user experience, particularly our online application journeys.

What You’ll Do

• Own the Strategy: Take full ownership of our SEO and CRO strategies from concept to execution
• Boost Performance: Optimise everything from website architecture and content to user journeys and application forms
• Test and Learn: Run an ongoing A/B and MVT testing program to drive improvements, documenting all findings to build a knowledge bank
• Manage Key Relationships: Oversee our SEO and digital agency partners and collaborate with other marketing teams to maximise paid traffic results
• Measure and Report: Regularly report on key website performance metrics
• Lead the Team: Manage and mentor a Marketing Executive, helping them grow and succeed

What You’ll Bring

• Deep expertise in SEO, CRO, and content marketing.
• Hands‑on experience with tools like Google Analytics, GSC, GTM, SEMrush, Convert, VWO, Clarity
• A track record of building, launching and optimising websites using a platform like Webflow
• Experience with Adobe Creative Cloud
• A collaborative spirit and meticulous attention to detail
• An organised, proactive, and problem‑solving mindset

• Basic salary - £35,000 to £40,000 per annum DOE
• Hybrid working - 3 days onsite and 2 days from home. (Onsite Mon/Tues/Weds)

• 25 days annual leave plus bank holidays.
• An additional day annual leave for your birthday (after 1 year of service)
• Holiday purchase scheme, up to 5 days (after 2 years of service)
• Free onsite parking available
• Sociable working hours, no weekends or evenings
• Early Friday finish (2:45pm)
• Fun, supportive working environment
• Pension
• 4 x salary life assurance