Website Marketing Assistant (Undergraduate Placement Year 2027-28)

Kia UK Limited; Walton-on-Thames; Hybrid; GBP 13,000 - 20,000; Full time

Benefits offered by this job

Hybrid working

24 days annual leave + Bank Holidays

Employee car scheme

Onsite chef (free lunch)

Private medical care

Private dental care

Pension with employer contribution

Social events and charity involvement

Job summary

Kia UK Limited is offering a Website Marketing Assistant internship, based at the Walton-on-Thames Head Office. You will help develop, implement and monitor website changes, campaigns and product information to drive engagement and generate leads.

You will work closely with the Website Marketing Manager and agency partners to ensure content is accurate, on-brand and delivered on time. This internship provides hands-on experience in SEO, content creation and digital marketing within a leading

Qualifications

• Studying a relevant degree (e.g. Business or Marketing).
• Able to work effectively within a team and independently.
• Passionate and hard-working, open to developing knowledge and skills.
• Proactive, taking the initiative to develop fresh approaches and new solutions.

Responsibilities

• Supporting the day-to-day delivery, maintenance and governance of kia.com/uk and Kia UK dealer websites, working closely with the Website Marketing Manager, Specialist and agency partners.
• Creating, updating and quality-checking web content, including product pages, campaign pages, news articles, SEO optimisations, imagery, specifications, pricing, and calls to action.
• Supporting major website launches and quarterly campaign updates, ensuring content is accurate, on brand, customer-friendly and delivered to agreed timings.
• Implementing SEO and AI recommendations across new and existing pages, including news articles, page optimisations, metadata, website internal links and content tracker updates.
• Helping improve Kia’s search visibility across traditional search and emerging AI search by supporting SEO, generative AI search optimisation, Brand Insights AI activity and content discoverability.
• Monitoring website performance and producing regular reporting inputs for weekly performance updates across the Brand Communications, Marketing and Commercial teams.
• Supporting campaign and product reporting by collating website traffic, lead, conversion and content performance data, then summarising key insights for internal stakeholders.
• Working with agency partners to support delivery, track actions, review recommendations and ensure updates are implemented correctly.
• Supporting dealer website activity, including dealer page updates, appointment changes and dealer content governance.
• Carrying out content quality checks, model page audits and product update checks to help ensure website information remains accurate, compliant and aligned with wider marketing activity.
• Preparing clear handover notes, process documentation and guidance to support continuity across the website team and future placement students.

Skills

Team player

Proactive

Communication skills

Attention to detail

Organisation

Independent worker

Education

Marketing or business degree student

Job description

About Us

Kia UK is a leading automotive brand offering one of the industry’s largest range of models across multiple vehicle segments, contributing to it being the fourth most popular UK car brand in 2025. With more than 190 Kia dealerships across the country, Kia is now widely known for its advanced electrified products offering the technology of tomorrow, today.

About Us

Kia UK is a leading automotive brand offering one of the industry’s largest range of models across multiple vehicle segments, contributing to it being the fourth most popular UK car brand in 2025. With more than 190 Kia dealerships across the country, Kia is now widely known for its advanced electrified products offering the technology of tomorrow, today.

Kia UK has consistently grown for over 30 years, supported by bold design, quality products and ever-evolving customer service. By 2027, the brand aims to offer no less than nine fully electric vehicles in the UK, a positive step towards becoming a leading global sustainable mobility solutions provider.

People are central to Kia UK and every day is an opportunity to learn something new and to grow personally and professionally. This was recognised with Kia UK named as one of the UK’s Best Workplaces 2024, 2025 and 2026 by Great Place To Work, and also ranked in the 2025 & 2026 Best Workplaces for Women, Development, Wellbeing, and Manufacturing, Production & Transportation. Kia employees reported positively on areas such as working atmosphere, trust in management, corporate strategy, pride in working for the company, benefits, facilities and much more!

The Role

The Website Marketing Assistant is responsible for assisting with the development, implementation, and monitoring of website changes including campaigns, product information and search engine / AI search optimisations aimed at increasing website engagement and generating leads.

Responsibilities Include

• Supporting the day-to-day delivery, maintenance and governance of kia.com/uk and Kia UK dealer websites, working closely with the Website Marketing Manager, Website Marketing Specialist and agency partners.
• Creating, updating and quality-checking web content, including product pages, campaign pages, news articles, SEO optimisations, imagery, specifications, pricing, and calls to action.
• Supporting major website launches and quarterly campaign updates, ensuring content is accurate, on brand, customer-friendly and delivered to agreed timings.
• Implementing SEO and AI recommendations across new and existing pages, including news articles, page optimisations, metadata, website internal links and content tracker updates.
• Helping improve Kia’s search visibility across traditional search and emerging AI search by supporting SEO, generative AI search optimisation, Brand Insights AI activity and content discoverability.
• Monitoring website performance and producing regular reporting inputs for weekly performance updates across the Brand Communications, Marketing and Commercial teams.
• Supporting campaign and product reporting by collating website traffic, lead, conversion and content performance data, then summarising key insights for internal stakeholders.
• Working with agency partners to support delivery, track actions, review recommendations and ensure updates are implemented correctly.
• Supporting dealer website activity, including dealer page updates, appointment changes and dealer content governance.
• Carrying out content quality checks, model page audits and product update checks to help ensure website information remains accurate, compliant and aligned with wider marketing activity.
• Preparing clear handover notes, process documentation and guidance to support continuity across the website team and future placement students.

The Team

The Marketing team is run with a high-performance culture, operating with genuine collaboration, clear communication, setting high standards and leading by example. We invest heavily in our employees, and you will be fully supported throughout your internship with us. You will gain a huge amount of experience, knowledge and technical skill to set you up for a successful career, and we pride ourselves on retaining great talent – in fact, we have hired several previous interns after they have completed the final year of their degree.

About You

• Studying a relevant degree (e.g. a Business or Marketing related subject)
• Able to work effectively within a team and independently.
• Passionate and hard-working, open to developing knowledge and skills.
• Proactive, taking the initiative to develop fresh approaches and new solutions.

The Ideal Candidate Will Have

• A high level of attention to detail.
• A positive, can-do attitude.
• Effective written and verbal communication skills.
• Good organisation skills.

We recognise that there may be a number of ways to meet our requirements. We are looking for the best candidate for the job and encourage you to apply even if your experience or qualifications don’t exactly match what we’ve outlined in the role description. If you think you could be a good fit for this role, we’d love to hear from you!

The Benefits

• 24 days annual leave + Bank Holidays
• Hybrid working (2 days a week remote working)
• Employee car scheme
• Onsite chef (free lunch every day)
• Private medical care & annual health check
• Private dental care
• Income protection, critical illness protection & life assurance
• Pension with significant employer contribution
• Social events (Christmas Ball, Staff Summer Event and other socials) and weekly sports clubs
• Opportunity to get involved with our charity partners

The Location

The Kia UK Head Office is based in Walton-on-Thames, just a 5 minute walk from the station. We also have plenty of on‑site parking for drivers, including EV charging ports.

There is step‑free access throughout the building, but please let us know if you require any additional accessibility support and we will cater to your needs as best we can.

Interview Process

Step 1: CV review

Step 2: Video Interview

Step 3: Assessment Centre at our Head Office in Walton-On-Thames

We are committed to providing an inclusive and accessible recruitment process. We understand that every candidate is unique, and we welcome the opportunity to make reasonable adjustments to ensure that all individuals can fully participate in our interview process. If you require any adjustments or support to facilitate your interview, please do not hesitate to reach out to ([e-mail]). We are happy to discuss your needs and make arrangements that support your participation to best showcase your skills and qualifications.

At Kia, we are committed to employing the best-qualified people and provide equal opportunity for the advancement of employees including promotion and training and thereby not discriminating against any person because of gender, race, ethnicity, age, sexual orientation, religion, belief or disability.