Website Manager

Grant Thornton; Reading; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading audit and advisory firm in the UK is seeking a Website Manager to oversee their corporate website's operations. Responsibilities include managing website content, optimizing user journeys, and collaborating with various teams to enhance digital marketing efforts. Ideal candidates will have a strong background in web management, stakeholder engagement, and analytics. The role emphasizes flexible working and supports a healthy work-life balance.

Qualifications

• Experience in managing a corporate website, ideally B2B.
• Strong analytical background to understand data and implement change.
• Experience managing 3rd party suppliers and contracts.

Responsibilities

• Manage the day-to-day operations of the company website.
• Collaborate with the marketing automation team for user journey optimization.
• Conduct regular reviews of the website and user experience.

Skills

Analytical skills

Communication skills

Project management

User experience

Stakeholder management

Education

University degree or relevant qualification

Tools

Optimizely (EPiServer)

Google Analytics

Microsoft Power BI

Adobe Creative Cloud

Job description

Overview

Job Description

Website Manager

Locations - UK Wide

MORE THAN YOU EXPECTED

Grant Thornton UK LLP is part of a global network of independent audit, tax and advisory firms, made up of some 58,000 people in over 135 countries. We're a team of independent thinkers who put quality, inclusion and integrity first. All around the world we bring a different experience to our clients. A better experience. One that delivers the expertise they need in a way that goes beyond. Personal, proactive, and agile. That\'s Grant Thornton.

NEW GROUND WON’T BREAK ITSELF.

Every day our teams help people in businesses and communities to do what is right and achieve their goals.

Our website is our key digital asset. Not only is it a place to learn what we do, get our latest thinking and find out about our careers but it is a key part of our marketing automation strategy. This role will align closely with our growth plans as we develop market-leading user journeys to help nurture our audience and create growth opportunities.

It sits alongside social, content and marketing automation as one of the key channels in our digital estate. This role is to help maintain, enhance and grow this channel. The post holder will work closely with our channel teams and marketing automation teams to ensure the website is playing its critical role in our user journeys.

We’re happy to talk flexible working and consider reduced hours and job shares, we’ll support you to balance your work and life.

Key Responsibilities

• Day-to-day management of grantthorton.co.uk website to agreed business objectives and acquisition goals. Including building pages, managing publishing schedule and working with stakeholders.
• Prioritisation of workload across the website, identifying and actioning those tasks that drive growth and commercial value.
• Working closely with the marketing automation team to ensure the website is playing its critical part in the customer journey – this includes journey optimisation, reporting and testing.
• Regular reviews of the website and user experience across our digital channels.
• Contribute to the website development roadmap, working with GTIL (Grant Thornton International Limited) and development partners to ensure incremental improvements over time.
• Understand the importance of web accessibility and ensuring compliance.
• Managing 3rd party relationships and toolsets.
• Helping to produce training materials and deliver training on effective use of our web platform and templates.
• Provide advice and best practice guidance to various teams across Markets and Clients.
• Understanding business challenges / opportunities and using the right technology to drive commercial value.
• Reviewing and reporting on progress of target search terms.
• Reporting and presenting on website performance to range of key stakeholders.

Knowing you’re right for us

Joining us as a Website Manager the essential criteria you’ll need is as follows :

• A university degree, relevant qualification, or substantial experience in managing a corporate website, ideally B2B.
• Extensive experience in an admin role of one or more enterprise-level CMS platforms ideally Optimizely (EPiServer).
• Experience of working closely with a diverse range of senior stakeholders and managing large-scale website projects.
• Strong analytical background to understand data and implement change.
• Experienced in website personalisation, user experience and information architecture.
• Have clear communication, presentation skills and the ability to influence others.
• Experience managing 3rd party suppliers and contracts and how to get the best out of strategic partnerships
• Line management experience – the ability to help develop others and manage workload effectively.

It would be great if you had some of the following skills but don’t worry if you don’t tick every box, we’ll help you develop along the way :

• Basic HTML, CSS coding and understanding of java functions.
• Experience working with reporting and analytics tools such as Microsoft Power BI, Google Analytics, Google Tag Manager, Google Optimise, Session Cam / Clarity, Siteimprove, Crownpeak DQM.
• Understanding of marketing automation and how websites fit into effective user journeys – ideally D365
• Experience with content management platforms
• Experience with Adobe Creative cloud applications e.g., Photoshop.

Knowing we’re right for you

Embracing uniqueness, the culture at Grant Thornton thrives on the contributions of all our people, we never settle for what is easy, we look beyond to deliver the right thing, for everyone. Building an inclusive culture, where we value difference and respect our colleagues helps our people to perform at the best of their ability and realise their potential.

Our open and accessible culture means you’ll interact with leaders who are interested in you and everything you bring to our firm. The things that set you apart, we value them. That’s why we give you the freedom to bring your whole self to work and pursue your passions inside and outside of work.

Beyond the job

Life is more than work. The things you do, and the people you’re with outside of work matter, that’s why we’re happy to look at flexible working options for all our roles, and we’ll always do our best to keep your work and life in balance.

The impact you can make here will go far beyond your day job. From secondments, to fundraising for local charities, or investing in entrepreneurs in the developing world, you’ll be giving back to society . It’s that drive to do the right thing that runs through our every move, grounded in our firm’s values – purposefully driven, actively curious and candid but kind.

We’re looking for people who want to contribute, spark fresh ideas and go beyond expectations. People who want to be able to proudly do what’s right, for the firm, our clients, our people and themselves. It’s how it should be.

#LI-ME1