Website Manager

Blackpool and The Fylde College; Ormskirk; On-site; GBP 35,000 - 45,000; Full time

Job summary

A leading educational institution in Ormskirk is seeking a Website Manager to enhance their digital presence. This pivotal role involves optimizing website functionality, managing operations, and ensuring compliance with branding. You'll collaborate with various teams to develop engaging content while monitoring user behavior for improvements. A proactive and analytical mindset is essential for driving data-driven enhancements to user experience. Join a dynamic marketing team dedicated to elevating the institution's online platforms. Competitive benefits and professional development are provided.

Benefits

Enhanced leave allowance of 38 days

Competitive pension scheme with employer contributions

Extensive professional development opportunities

Agile working opportunities

Access to wellbeing programs

Qualifications

• Experience in managing website operations is essential.
• Ability to produce engaging content and collaborate effectively.
• Strong analytical skills to monitor user behavior and improve UX.

Responsibilities

• Lead the ongoing development and optimisation of the college's website.
• Develop and deliver a strategic digital roadmap.
• Collaborate with teams and manage day-to-day operations.

Skills

Proactive mindset

Analytical skills

Attention to detail

SEO knowledge

Job description

The Role

Blackpool and The Fylde College (B&FC) is seeking a proactive, analytical, and detail-driven Website Manager to lead the ongoing development, optimisation, and governance of our digital presence. This pivotal role will shape how users experience our website, ensuring information is accurate, accessible, and aligned with the B&FC brand. You will be responsible for driving improvements to structure, content, functionality, and overall user experience while working collaboratively across teams to ensure our online platforms support students, stakeholders, and strategic priorities.

Your Responsibilities Will Include

• Developing and delivering a strategic digital roadmap to enhance website functionality, structure, and user journeys.
• Managing day-to-day website operations, including content updates, page creation, technical troubleshooting, and quality control.
• Collaborating with IT teams, curriculum areas, external partners, and internal creators to produce accurate, engaging, and SEO-optimised content.
• Monitoring analytics and user behaviour to identify improvements and drive data-led enhancements to UX and performance.
• Ensuring compliance with accessibility standards, content governance processes, brand guidelines, and B&FC’s tone of voice.

Why Join Us?

This is an exciting opportunity to take ownership of B&FC’s web presence and play a central role in shaping how audiences discover and engage with our College. You’ll work as part of a forward-thinking marketing team, collaborating with creative, technical, and strategic colleagues to elevate the B&FC brand, improve user experience, and support key organisational goals.

Interested? Apply Early!

We may close this vacancy early if we receive sufficient applications - so apply now and help us shape a digital experience that inspires, informs, and engages our community with clarity and purpose.

How We Support You

At Blackpool and The Fylde College, we’re committed to creating an inclusive and supportive recruitment process. If you require any adjustments to take part in our selection process, please let the hiring manager or People Team know before your interview so we can make sure you have the support you need to perform at your best.

Rewards and Benefits

Blackpool and The Fylde College is proud to be Great Place To Work® Certified™

• Enhanced leave allowance of 38 days (full-time equivalent), inclusive of bank holidays
• Opportunity to purchase additional annual leave
• Competitive pension scheme:
  • Teachers’ Pension Scheme (TPS) - 28.68% employer contribution
  • Local Government Pension Scheme (LGPS) - 15.4% employer contribution
• Extensive professional development opportunities for all, with B&FC choosing to invest circa. £1.8m annually in colleague development and professional qualifications
• Agile working opportunities
• Enhanced Family friendly policies
• Extensive wellbeing provision including, but not limited to:
  • Access to funded Employee Assistance Programme (EAP) available 24/7, 365 days a year
  • Occupational Health
  • FREE Flu Vouchers for those not entitled through the NHS
  • FREE eye tests
  • Dedicated Wellbeing Hub available to all colleagues containing rich and varied content with resources relating to emotional, physical, financial and social wellbeing
  • FREE healthy breakfast
  • Sports facilities including fully equipped gym and discounted memberships
  • Health and beauty salon
  • Trim Trails on Campus (guided routes for walks)
• Onsite food outlets and Starbucks at subsidised rates
• FREE car parking
• Car lease scheme
• Cycle to work scheme
• Onsite kids ‘Sports Camp’ 8am – 5pm during selected half-term breaks

Our Safeguarding Responsibilities

B&FC is committed to safeguarding and promoting the welfare of all learners and expects all colleagues to share in this commitment. All colleagues are required to complete safeguarding training and uphold the College’s policies and procedures to ensure a safe and supportive environment for learners.

All roles at B&FC are exempt from the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (as amended), and employment is subject to a range of pre-employment checks including an Enhanced Disclosure and Barring Service (DBS) check, verification of qualifications and references, and the right to work in the UK. The amendments to the Act (2013 and 2020) mean that certain convictions and cautions are considered ‘protected’ and do not need to be disclosed to employers. Guidance about whether a conviction or caution should be disclosed can be found on the Ministry of Justice website, and you can check whether your conviction or caution is spent by visiting the Disclosure Calculator.

For further information on DBS, please click here.

If you would like a copy of our Safeguarding Policy, please email [e-mail].