Website & Email Manager

Edinburgh International Festival; City of Edinburgh; On-site; GBP 34,000 - 40,000; Full time

Job summary

The Edinburgh International Festival is seeking a Website & Email Manager to lead the site's ongoing development and to design targeted email campaigns that engage diverse audiences.

You will collaborate with the Social Media & Content Manager, the Digital Officer, and the Head of Communications to align digital work with the Festival's strategic goals, ensuring strong brand messaging across channels.

Responsibilities

• Lead the ongoing development and maintenance of the Festival's website
• Develop and deliver a strategic approach to email marketing and WhatsApp/SMS comms
• Optimise landing pages and user journeys across web and email to maximise conversions
• Manage the CMS and web development agency to keep the site effective and up to date
• Ensure consistency of brand messaging across web and email channels

Job description

Website & Email Manager (Full time, Permanent)

Salary: £34,000-£40,000, dependent on experience

Contract Type: Permanent

The Edinburgh International Festival is looking for an experienced, passionate and dedicated Website & Email Manager to join the Communications and Digital team. We want you to help us deliver this unparalleled celebration of the performing arts, which brings some of the most exciting and creative artists working today to audiences from around the world.

The International Festival is an equal opportunity employer, we value diversity and applications from candidates of all communities and backgrounds. Inclusive culture is the foundation for a successful workplace, this is a key focus for us across our staff, our artists, and our audiences.

To increase the diversity of our staff, our recruitment includes the Rooney Rule - regarding ethnicity – and Disability Confident Scheme for interviews. For more information go to our website. We also welcome applicants who are knowledgeable and passionate about the artforms we present, especially classical music.

The Role:

From leading the website's ongoing development to running well-targeted email campaigns across a range of audience segments, you'll be central to both web and email strategy and how people discover, engage with and support the Festival online. You'll work closely with the Social Media & Content Manager, the Digital Officer, the Head of Communications and Digital and colleagues across the organisation to connect our digital channels to the Festival's wider strategic goals.

Performance Indicators and Deliverables

• Lead the ongoing development and maintenance of the Festival's website
• Develop and deliver a strategic approach to email marketing and WhatsApp/SMS comms
• Optimise landing pages and user journeys across web and email to maximise conversions
• Manage the CMS and web development agency to keep the site effective and up to date
• Ensure consistency of brand messaging across web and email channels

Closing date for applications: 9am, 28 September 2026

Interviews will be held the weeks commencing 5 & 12 October 2026.