Web Producer

Sotheby's; Greater London; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading auction house is seeking a Web Producer to bridge web production and specialist teams in London. Ideal candidates will have proven web production expertise, strong knowledge of SEO and UX, and experience with CMS platforms like Brightspot. Responsibilities include updating website content, optimizing for search engines, and analyzing performance to enhance user experience. This position will be part of a collaborative team shaping the digital presence of the firm on a global scale.

Qualifications

• Proven experience with modern CMS for web/content production.
• Working knowledge of HTML/CSS for fixing pages.
• Solid grasp of SEO best practices and UX patterns.

Responsibilities

• Build and update website content with accuracy.
• Implement SEO best practices for all pages.
• Analyze page performance and recommend improvements.

Skills

Web production experience

SEO best practices

HTML/CSS knowledge

A/B testing tools experience

Adobe Analytics

Strong writing and editing skills

Tools

Brightspot

Adobe Photoshop

Figma

Job description

ABOUT SOTHEBY'S

Established in 1744, Sotheby’s is the world’s premier destination for art and luxury. Sotheby’s promotes access to and ownership of exceptional art and luxury objects through auctions and buy‑now channels including private sales, e-commerce and retail. Our trusted global marketplace is supported by an industry‑leading technology platform and a network of specialists spanning 40 countries and 70 categories which include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits, and Design, as well as collectible cars and real estate. Sotheby’s believes in the transformative power of art and culture and is committed to making our industries more inclusive, sustainable and collaborative.

THE ROLE

We are seeking a Web Producer to serve as a key link between Sotheby’s Web Production and Specialist teams, with focus on Europe and the Middle East. This role combines expertise in web production, SEO, UX, and CRO to deliver impactful digital experiences.

Based within a collaborative, cross‑functional team, you’ll work closely with stakeholders across the business to develop and execute high‑quality, results‑driven strategies. With a focus on experimentation and innovation, your work will shape Sotheby’s global digital presence and influence how we engage audiences worldwide.

RESPONSIBILITIES

Website Production & Management

• Build, publish and update website content, ensuring accuracy, consistency and adherence to brand and editorial standards.
• Work closely with Specialist teams to design and produce engaging content that drives strategic goals.
• Monitor the EMEA sales, exhibition and event calendar and ensure the website is kept up to date.
• Stay up to date with development to CMS processes and workflows.

Content Optimisation

• Implement SEO best practices: titles, meta, headings, schema/structured data and internal linking.
• Create clear and consistent journeys to auction and product pages.
• Conduct lightweight CRO experiments on page layout, modules and copy and roll wins into future pages.

Performance Analysis & Product Development

• Analyse page performance to inform updates and strategic recommendations.
• Interpret data to identify opportunities for optimisation and adjust content accordingly.
• Define requirements in collaboration with the Product team for improvements and new features for the site.
• Collaborate with the wider Marketing team to translate insights into actionable content improvements.

IDEAL EXPERIENCE & COMPETENCIES

• Proven web/content production experience using a modern CMS; Brightspot strongly preferred.
• Working knowledge of HTML/CSS for on‑page fixes.
• Solid grasp of SEO best practices (on‑page, technical basics, structured data, internal linking) and UX patterns.
• Experience with A/B testing tools (e.g. Optimizely) and analytics platforms (Adobe Analytics/Amplitude/GA4).
• Familiarity with Core Web Vitals and accessibility standards.
• Strong writing and editing skills; impeccable attention to detail; confident communication skills under pressure.
• Familiarity with Adobe Photoshop and Figma desirable

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The Company is an equal opportunity employer and considers all applicants for employment without regard to race (including, without limitation, traits historically associated with race, such as natural hair, hair texture, and protective and treated or untreated hairstyles), color, creed, religion, sex, sexual orientation, marital or civil partnership/union status, national origin, age, disability, pregnancy, genetic predisposition, genetic information, reproductive health decision, sexual orientation, gender identity or expression, alienage or citizenship status, domestic violence victim status, military or veteran status, or any other characteristic protected by federal, state/province or local law. The Company complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it operates.