Vacations Marketing Coordinator

MarineMax Brand; England; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading marine company is looking for a Vacations Marketing Coordinator to enhance brand recognition and drive charter revenue through effective marketing strategies. Responsibilities include developing marketing plans, managing digital campaigns, and analyzing marketing performance. The ideal candidate will have strong project management and communication skills, along with proficiency in digital marketing tools. This is an excellent opportunity for someone passionate about advancing a career in marketing within the marine industry.

Qualifications

• Proven experience in marketing planning and campaign execution.
• Strong organizational skills and ability to manage multiple deadlines.
• Excellent communication skills for collaboration with diverse teams.
• Creative writing ability for content development.
• Knowledge of digital marketing, including social media and online advertising.
• Experience in event planning and coordination.

Responsibilities

• Develop and execute comprehensive marketing plans.
• Manage diverse digital and traditional marketing campaigns.
• Support VP in planning and coordinating marketing strategies.
• Coordinate marketing efforts for events and promotions.
• Track and analyze marketing performance metrics.

Skills

Marketing planning

Campaign execution

Performance analysis

Project management

Communication skills

Creative writing

Digital marketing

Event planning

Proficiency in Microsoft Office

Tools

Google Analytics

HubSpot

Salesforce

Job description

Overview

The Vacations Marketing Coordinator plays a key role in enhancing brand recognition, driving charter revenue, and generating qualified prospects for yacht purchases through creative and data-driven marketing initiatives. This role combines strategic planning with hands‑on execution across traditional and digital marketing channels to support overall business growth.

Key Responsibilities

• Develop and execute marketing plans to support charter sales and yacht sales.
• Manage digital and traditional campaigns including advertising, email marketing, social media, direct mail, printing, promotions, and partnerships.
• Support the VP of Vacations in the planning, development, and coordination of all marketing strategies and initiatives.
• Coordinate and deliver marketing support for group flotillas, getaways, and customer events.
• Maintain and grow brand visibility through sponsorships, partnerships, and trade show participation.
• Manage content calendars and ensure timely, engaging posts across digital and social channels.
• Track and analyze lead generation metrics, campaign ROI, and overall marketing performance.
• Conduct competitive research and provide market insights to inform marketing strategies.
• Maintain strong vendor relationships with ad agencies, technology partners, and public relations firms.
• Collaborate with internal teams to align marketing efforts with sales and customer experience objectives.
• Perform other duties as assigned.

Key Skills

• Experience in marketing planning, campaign execution, and performance analysis.
• Strong organizational and project management skills with the ability to manage multiple deadlines.
• Excellent communication and interpersonal skills to collaborate with diverse teams and partners.
• Creative writing and content development skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Publisher); familiarity with CRM and analytics tools (e.g., Google Analytics, HubSpot, Salesforce) preferred.
• Digital marketing knowledge including email, social media, and online advertising.
• Event planning and coordination experience.
• Ability to work independently and travel as required.

Key Results

• Delivery of an annual marketing plan that supports revenue and lead-generation goals.
• Measurable growth in charter inquiries, yacht sales leads, and event participation.
• Effective coordination and execution of customer events, trade shows, and sponsorships.
• Increased social media engagement and digital presence.
• Strong internal and external relationships that contribute to marketing success.
• Timely, accurate, and creative execution of campaigns and projects within budget.

*MarineMax and its subsidiaries use E-Verify, an Internet-based system, to confirm the eligibility of all newly hired employees to work in the United States. Learn more about E-Verify, including your rights and responsibilities.

Equal Opportunity Employer

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.